“Consumer digital behaviors have rapidly changed in the short period of time since COVID-19 disrupted everyday life. Video conferencing has become widespread and normalized; digital wallet usage has increased, online shopping has increased, and digital streaming consumption along with other forms of online entertainment has boomed. Consumers have turned to digital solutions across the board as they adapt to the “next normal” imposed by COVID-19, and even after the threat ...
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Overview
Executive Summary
Market
Market
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
The Market – Key Takeaways
Market Size and Forecast
Market Factors
Market Opportunities
Market Movers
Consumer
Consumer
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
The Consumer – Key Takeaways
The Consumer: Trends Drivers
Remote Work and School since COVID-19
Devices Purchased due to COVID-19
Reasons for COVID-19 Tech Purchases
Digital Activities in the Past Three Months
Tech Cost-cutting Measures
Attitudes toward Digital Trends
Consumer Segments – Attitudes toward Digital Trends
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix – Data Sources and Abbreviations
Appendix – The Market
17th August 2020
“The reality has set in that social distancing and COVID-19 are not temporary issues and will remain a facet of life for some time to come. Consumers are upgrading their home office equipment as they anticipate working remotely and plan for remote schooling in the upcoming school year. Parents are ...
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How the market for digital hardware and services will fare in a COVID-19 recession.
