Digital Trends Autumn - US - September 2013
Digital Trends Autumn - US - September 2013

“The digital divide is crumbling, with respondents from lower-income groups showing high levels of using the internet, and increased ownership of computing products. The next phase of growth for hardware and software will be for products and services that effectively target lower-income groups.”

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Scope and Themes
Executive Summary

Consumer

Consumer

Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

Hardware
Online Activities
Impact of Race and Hispanic Origin

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Additional Hardware Tables
Appendix – Additional Online Activities Tables