Fast Casual Restaurants - US - September 2009
Fast Casual Restaurants - US - September 2009

While its heady growth days may be behind it, the fast casual segment continues to outperform the restaurant industry as whole, and remains poised for growth. However, with respect to withstanding the pressure of the recession, and competing for added guest traffic, not all players are created equal. This report provides thorough and unique competitive market analysis, drilling down to provide the insights market participants need to prepare for the ...

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Scope and Themes
Executive Summary
Insights and Opportunities
Inspire Insights
Restaurant Usage Overview

Market

Market

Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.

Market Size and Forecast
Competitive Context
Segment Performance
Segment Performance—Bread-Based Restaurants
Segment Performance—Ethnic Restaurants
Segment Performance—Traditional Restaurants
Market Drivers

Consumer

Consumer

Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

Fast Casual Restaurant Usage and Usage Frequency
Fast Casual Restaurant Usage—Race and Ethnicity
Fast Casual Restaurant Selection Factors
Consumer Healthfulness Self-Perceptions
Quality, Healthfulness and Proximity Comparisons to Fast Food
Custom Consumer Groups: Fast Casual Restaurant Use by Beverage Attribute
Cluster Analysis

Brand/Company

Brand/Company

Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

Restaurant Brand Qualities: Panera Bread
Restaurant Brand Qualities: Chipotle
Restaurant Brand Qualities: Steak ‘n Shake
Restaurant Brand Qualities: Boston Market
Advertising and Promotion
Innovations and Innovators: On the Menu

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix: Trade Associations