The chocolate confectionery industry is slow growing, driven primarily by the popularity of premium chocolate. This report looks at issues facing the industry, including:
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Scope and Themes
Executive Summary
Insights and Opportunities
Fast Forward Trends
Market
Market
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Market Size and Forecast
Competitive Context
Segment Performance
Segment Performance—Bar/Bag/Box more than 3.5oz
Segment Performance—Seasonal Chocolate Confectionery
Segment Performance—Bar/Bag/Box less than 3.5oz
Segment Performance—Snack-size Chocolate
Segment Performance—Gift Box Chocolate
Segment Performance—Sugar-free Chocolate
Retail Channels
Retail Channels—Supermarkets
Market Drivers
Consumer
Consumer
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
Custom Consumer Groups
Cluster Analysis
Brand/Company
Brand/Company
Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.
Leading Companies
Brand Share—Box/Bar/Bag >3/5 oz.
Brand Share—Seasonal Chocolate
Brand Share—Box/Bar/Bag <3/5 oz.
Brand Share—Snack-size Chocolate
Brand Share—Gift Box Chocolate
Brand Share—Sugar-free Chocolate
Brand Qualities
Innovation and Innovators
Advertising and Promotion
Brands
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix: Other Useful Consumer Tables
Appendix: Trade Associations
Other
Who Buys Chocolate and for Whom?
Craving Chocolate
Premium and Organic Chocolate
Types of Chocolate Purchased
Purchases for Others
Chocolate for Spouses/Significant Others
Chocolate for Children
Chocolate for Family Members
Chocolate for Friends
Chocolate for Co-workers
Key Purchase Measures
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The overall flattening sales rates and the sinking fortunes of snack-sized and sugar-free segments
