Brazilian Lifestyles: Innovating through the Recession - Brazil - May 2018
Brazilian Lifestyles: Innovating through the Recession - Brazil - May 2018

“Despite Brazil’s political instability, there is a positive perception about the future of the economy. Brazilians have learned from the economic recession and have created new business models, offering products and services at more affordable prices, and the tendency is that they will keep thriving as consumers are still holding off on spending extra money.”

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Overview
Executive Summary

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.

Brazil Today – What You Need to Know
The Economy
The Population

Consumer

Consumer

Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.

Consumer Expenditure Overview
Categories Overview - Food: In- and Out-of-Home
Categories Overview - Non-Alcoholic Drinks
Categories Overview - Alcoholic Drinks at Home and On-premise
Categories Overview - Health and Well-Being
Categories Overview - Personal Finance
The Consumer - What you need to know
Financial Situation
Where Extra Money Is Spent
Expectations towards the Elections
Impact of the Economy on Decision Making
Concerns about the Future
Feelings towards the World Cup
World Cup Spending

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Abbreviations
Appendix - Market Size and Forecast