The Time-Pressed Consumer - Brazil - June 2013
The Time-Pressed Consumer - Brazil - June 2013

“The Brazilian population is feeling the impact of its country’s economic development in its daily routine, which is becoming increasingly filled with responsibilities and work. Working mothers are the most overloaded; they are meeting professional challenges, doing most of the housework, trying to care for the children, and have almost no leisure time for themselves, which is driving the demand for beauty and wellness products.”

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Introduction
Executive Summary

Consumer

Consumer

Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.

Time Allocation in the Daily Brazilian Routine
The Busy Life Encourages Convenient Eating Habits
Health and Busy Lifestyles
The Busy Lifestyle of Brazilians – Target Groups

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Current Working Situation
Appendix – Average Time Spent on Main Daily Activity
Appendix – Shopping Behaviors
Appendix – Attitudes toward Lifestyle
Appendix – Eating Habits
Appendix – Busy Lifestyles – Target Groups