“This year has been full of uncertainties for Brazil. Waiting for significant economic reforms, such as the pension system, which is still under discussion in Congress, companies have postponed investments, delaying the creation of jobs and the gradual recovery of the economy. Companies should keep following the strategies that have been successful in recent years and at the same time open the possibility for new products and services to be ...
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Executive Summary
Market
Market
Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.
Brazil Today – What You Need to Know
The Economy
The Population
Consumer
Consumer
Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.
Categories Overview – Food: In-home and Out-of-home
Categories Overview – Non-alcoholic Drinks
Categories Overview – Alcoholic Drinks at Home and On-premise
Categories Overview – Health and Wellbeing
Categories Overview – Personal Finance
The Consumer – What You Need to Know
Current Financial Situation
Financial Situation over the Next 12 Months
Expectations about the Country’s Situation
Behaviors toward Relationship with Brands
Purchase Behavior in Past 12 Months
Purchase Behavior over the Next 12 Months
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix – Abbreviations
Appendix – Market Size
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Brazil’s economy and impactful factors over it
