“The women’s facial skincare market has seen strong value growth year-on-year, driven by the prestige sector and the expansion of online business. Penetration is very high and continues to rise, especially facial treatment products such as serum and eye cream, indicating that women continue to seek more advanced skincare solutions. In the long term, health and wellness will be the most important factor driving consumer demand. Skincare will play ...
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered. Market
Market
Mintel provides a range of market information across categories including: forecasting and share information
The Market – Key Takeaways
Market Size and Forecast
Market Drivers
Consumer
Consumer
Mintel runs online consumer research in ten cities, completing 300 interviews per city with a total sample size of 3,000. Our consumer research is based on a random sample of internet respondents from a panel recruited by KuRunData China online research.
The Consumer – Key Takeaways
Skin Issues
Causes of Skin Issues
Product Usage
Purchase Factors
Perceptions of Natural and Synthetic Ingredients
Attitudes towards Chinese Skincare
Preference for Brand Activities and Services
Brand/Company
Brand/Company
Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.
Companies and Brands – Key Takeaways
Market Share
Competitive Strategies
Launch Activity and Innovation
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix – Market Size and Forecast
Appendix – Methodology and Abbreviations
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The impact of COVID-19 on women’s facial skincare market.
