“The China facial skincare market is evolving fast with enhanced level of competition and consumer sophistication. Consumers want multi-benefit products that fit into their multi-tasking lifestyles, they also want specifically designed products for certain problems. So the next question is “When”?
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Introduction
Executive Summary
Issues and Insights
Market
Market
Mintel provides a range of market information across categories including: forecasting and share information
Market Drivers and Dynamics
Market Size and Forecast
Segmentation and Market Share
Consumer
Consumer
Mintel runs online consumer research in ten cities, completing 300 interviews per city with a total sample size of 3,000. Our consumer research is based on a random sample of internet respondents from a panel recruited by KuRunData China online research.
Trend Applications
The Consumer – Current Skincare Problem
The Consumer – Usage Behaviour
The Consumer – Whitening Products
The Consumer – Anti-ageing Products
The Consumer – Channel Usage
The Consumer – Brand Preferences
The Consumer – Usage and Buying Habits
The Consumer – Attitudes towards Beauty Lifestyles
Brand/Company
Brand/Company
Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.
Who’s Innovating?
Companies and Brands
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix – Current Skincare Problem
Appendix – Usage Behaviour
Appendix – Whitening Products
Appendix –Whitening Products – Consideration
Appendix – Anti-Ageing Products
Appendix – Anti-Ageing – Consideration
Appendix – Behaviour – Channel Usage
Appendix – Attitude – Brand Preferences
Appendix – Usage and Buying Habits
Other
Appendix – Attitudes towards Beauty Lifestyles
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Solid skincare regime and repertoire behaviour
