“Live streaming shows growing potential to open spectator sports to a wider range of demographics, while stadium operators can turn to good old-fashioned atmosphere to help event attendance stand out from the leisure crowd.”
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Overview
Executive Summary
Issues and Insights
Market
Market
Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.
The Market – What You Need to Know
Market Size and Forecast
Market Segmentation
Market Drivers
Launch Activity and Innovation
Consumer
Consumer
Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.
The Consumer – What You Need to Know
Sports Fans
Most Popular Sports
Experience of Live Sport
Frequency of Watching
Promoting Event Attendance
Attitudes towards Live Broadcast Sport
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix
12th September 2018
“Women and children are seemingly the perennial targets of cricket’s efforts to grow its fan base – but does the game really need more new formats to reach them?” 
21st March 2018
“With England fans facing a risk of ‘anti-British sentiment or harassment’ if they travel to this summer’s World Cup in Russia, what do past tournaments tell us about how fans will watch from home?”
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Going back to basics helps stadiums stay ahead of screens
