Spectator Sports - UK - March 2007
Spectator Sports - UK - March 2007

The explosion of televised sport – as well as the possibilities of the Internet – has led to the value of broadcast rights and the sponsorships that consequently appear on screen rocketing in a number of high profile sports. Live attendance has often been overshadowed in this respect, but for the majority of sports remains the backbone of the balance sheet. The business of spectator sport is still about bums on seats ...

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Insights and Opportunities
Market in Brief
Fast Forward Trends

Market

Market

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Issues in the Market
Internal Market Environment
Broader Market Environment
Competitive Context
Strengths and Weaknesses in the Market
Market Size and Forecast
Segment Performance

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Who’s Innovating?

Other

The Consumer: How Live Sport is Followed
The Consumer: Sports Followed Live
The Consumer: Event Attendance vs TV Viewing
The Consumer: Assessing Enthusiasm for Sport