The explosion of televised sport – as well as the possibilities of the Internet – has led to the value of broadcast rights and the sponsorships that consequently appear on screen rocketing in a number of high profile sports. Live attendance has often been overshadowed in this respect, but for the majority of sports remains the backbone of the balance sheet. The business of spectator sport is still about bums on seats ...
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
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The Consumer: How Live Sport is Followed
The Consumer: Sports Followed Live
The Consumer: Event Attendance vs TV Viewing
The Consumer: Assessing Enthusiasm for Sport
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