Yogurt and Desserts - UK - July 2013
Yogurt and Desserts - UK - July 2013

“There is scope for more brands to expand their offering of single-serve desserts, particularly within the frozen aisle. Over three in ten over-55s would like to see more frozen desserts which are individually portioned, and these also appeal most to those living in single-person households – both rapidly growing demographics.”

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Introduction
Executive Summary
Issues in the Market
Trend Application

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.

Market Drivers
Strengths and Weaknesses
Market Size and Forecast
Market Segmentation
Channels to Market

Consumer

Consumer

Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.

The Consumer – Usage of Yogurt/Fromage Frais
The Consumer – Varieties of Yogurt/Fromage Frais Purchased
The Consumer – Choice Factors for Yogurts/Fromage Frais
The Consumer – Attitudes Towards Yogurt/Yogurt Drinks
The Consumer – Usage of Desserts
The Consumer – Attitudes Towards Desserts

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Who’s Innovating?
Market Share
Companies and Products
Brand Research
Brand Communication and Promotion

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Market Size
Appendix – Brand Research
Appendix – The Consumer – Usage of Yogurt/Fromage Frais
Appendix – The Consumer – Varieties of Yogurt/Fromage Frais Purchased
Appendix – Choice Factors for Yogurts/Fromage Frais
Appendix – The Consumer – Attitudes Towards Yogurt/Fromage Frais
Appendix – The Consumer – Usage of Desserts
Appendix – The Consumer – Choice Factors for Desserts
Appendix – The Consumer – Attitudes Towards Desserts