Yogurt and Desserts - UK - July 2012
Yogurt and Desserts - UK - July 2012

“As three in four adults overall have eaten desserts, future growth relies on expanding usage beyond the core occasion after an evening meal. Around one in four dessert users note choosing other treats instead of desserts on the grounds of convenience, highlighting for example packaging and portionability as a potential development area”.

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Introduction
Executive Summary
Issues in the Market
Strengths and Weaknesses

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.

Future Opportunities
Market Drivers
Market Size and Forecast
Market Segmentation
Channels to Market

Consumer

Consumer

Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.

Consumer – Trends in Usage
Consumer – Usage of Yogurt and Yogurt Drinks by Occasion
Consumer – Important Factors When Choosing Yogurts and Yogurt Drinks
Consumer – Attitudes Towards Yogurt and Yogurt Drinks
Consumer – Usage of Desserts by Type and by Occasion
Consumer – Attitudes Towards Desserts
Consumer Target Groups

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Who’s Innovating?
Market Share
Companies and Products
Brand Research
Brand Communication and Promotion

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Market Environment
Appendix – Who’s Innovating?
Appendix – Market Segmentation
Appendix – Market Size and Forecast
Appendix – Brand Research
Appendix – Brand Communication and Promotion
Appendix – Consumer – Trends in Usage
Appendix – Consumer – Usage of Yogurt and Yogurt Drinks by Occasion
Appendix – Consumer – Important Factors When Choosing Yogurts and Yogurt drinks
Appendix – Consumer – Attitudes Towards Yogurt and Yogurt Drinks
Appendix – Consumer – Usage of Desserts by Type
Appendix – Consumer – Usage of Desserts by Occasion
Appendix – Consumer – Attitudes towards desserts
Appendix – Consumer Target Groups