“Marketing themes around bedroom furniture are focusing on storage solutions and the message that controlling your possessions puts you in charge. Meanwhile bed brands and retailers are elevating their status as sleep experts, tapping into growing awareness of the importance of sleep for health and wellness. The entrance and rapid growth of boxed mattress specialists has boosted appreciation of good quality products, however, the boxed mattress brands have yet to ...
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered. Market
Market
Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.
The Market – What You Need to Know
Market Size and Forecast
Market Segmentation
Channels to Market
Market Drivers
Consumer
Consumer
Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.
The Consumer – What You Need to Know
Purchases for Bedrooms
Retailers Used for Bedroom Furniture
Retailers Used for Beds and Mattresses
Factors Influencing Choice of Retailer
Shopping Behaviour for Beds and Bedroom Furniture
Attitudes towards Beds and Mattresses
Attitudes towards Bedrooms
Brand/Company
Brand/Company
Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.
Companies and Brands – What You Need to Know
Companies and Brands
Non-specialist Retailers
Space Allocation
Competitive Strategies
Launch Activity and Innovation
Manufacturers and Suppliers
Advertising and Marketing Activity
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix – Data Sources, Abbreviations and Supporting Information
Appendix – Market Size and Forecast
12th February 2020
"A Californian company, Riorganize, will come and help tidy up your stuff. Meanwhile millennials and more are following the exploits of Marie Kondo who's Netflix show taps into the emotion of organising your possessions." 
3rd December 2019
“With the sale of Blue Group to Alteri, the Steinhoff saga, which at one point was near omnipresent in all retail news, has finally been put to bed. However, the story for Bensons for Beds and Harveys continues, with both at a crucial crossroads now under new ownership. Alteri are ...
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Have boxed mattress companies revolutionised the industry?
