“2017 promises to be a year of significant change for garden retailing. Bunnings, B&M and Wilko will emphasise everyday low prices, while B&Q will play to its strengths as a place where novice gardeners can get something to cheer up their plots easily. Meanwhile the garden centres will continue to raise their game as leisure destinations, while maintaining a specialist presence as a destination for good choice and quality. The ...
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Overview
Executive Summary
Issues and Insights
Market
Market
Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.
The Market – What You Need to Know
Market Size and Forecast
Market Segmentation
Channels to Market
Market Drivers
Consumer
Consumer
Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.
The Consumer – What You Need to Know
Presence of Gardens, Balconies and Allotments
Garden Projects and Improvements
Purchases for the Garden
In-store or Online Shopping for Gardening Goods
Retailers Used for Gardening Goods
In-store or Online Shopping for Garden Furniture, Barbecues and Décor
Factors Influencing Choice of Retailer for Garden Products
Attitudes Regarding the Garden
Brand/Company
Brand/Company
Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.
Companies and Brands – What You Need to Know
Companies and Brands
Competitive Strategies
Space Allocation Summary
Launch Activity and Innovation
Advertising and Marketing Activity
Retailers Used for Garden Furniture, Barbecues and Décor
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix – Data Sources, Abbreviations and Supporting Information
Appendix – Market Size and Forecast
13th March 2018
"In the US, Amazon has rebranded its live plant sales website as Amazon Plant Store. In the UK there are several specialists selling fresh plants online and the big garden centre multiples have more recently entered the market." 
11th September 2017
"Danish architects Sine Lindholm and Mads-Ulrik Husum have developed a modular garden kit that can be assembled in many different configurations to create miniature gardens or farms."
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Is the shopper ready to buy more garden products online? 
