Garden Products Retailing - UK - July 2013
Garden Products Retailing - UK - July 2013

“Even though demand for garden products is volatile (because of the weather), this is a huge market and many companies are prepared to run the risks and compete for a slice of the action. Today’s garden retailer faces tough competition from generalists and online sellers. They are investing for the future, improving standards of displays, while spreading their risks by adding a broader range of goods and services.”

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Introduction
Executive Summary
Issues in the Market
Trend Application

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.

Internal Market Environment
Broader Market Environment
Competitive Context
Strengths and Weaknesses in the Market
Market Size and Segmentation

Consumer

Consumer

Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.

The Consumer – Garden Ownership
The Consumer – Shopping for Garden Products
The Consumer – Planning Ahead
The Consumer – Attitudes to the Garden

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Who’s Innovating?
Space Allocation Summary
Companies and Products
Channels of Distribution
Brand Communication and Promotion

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – The Consumer – Garden Products Purchased in the Last Twelve Months
Appendix – The Consumer – Shopping for Garden Products
Appendix – The Consumer – Planning Ahead
Appendix – Further Analysis
Appendix – The Consumer – Type of Garden
Appendix – The Consumer – Responsibility for Doing the Garden
Appendix – The Consumer – Attitudes to the Garden