Consumer Spending Priorities - China - March 2015
Consumer Spending Priorities - China - March 2015

“The Chinese economy grew by 7.4% in 2014, the lowest rate since 1990. According to the government, the goal of economic growth has been adjusted to around 7% a year during the 13th five-year plan from 2016 to 2020. This suggests that slower growth rates than previously recorded will become the norm for the Chinese economy in the near future.

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Executive Summary
Issues and Insights
Trend Applications

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information

Macroeconomic Background

Consumer

Consumer

Mintel runs online consumer research in ten cities, completing 300 interviews per city with a total sample size of 3,000. Our consumer research is based on a random sample of internet respondents from a panel recruited by KuRunData China online research.

The Consumer – Confidence in Improving Future Finances
The Consumer – Financial Priorities in the Next Year
The Consumer – Spending Habits – Expenditure vs Income
The Consumer – Expenditure to Cut When on a Tight Budget
The Consumer – Ways of Controlling Expenditure
The Consumer – Attitudes towards Financial Management