Table of Contents
Introduction
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- Definition
- Abbreviations
Executive Summary
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- Market drivers
- Companies, brands and innovation
- Companies and profiles
- Who’s innovating?
- The consumer
- Frequency of purchasing lunch out of home
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- Figure 1: Frequency of buying lunch out of home, August 2014
- Amount spent on lunch out of home for an everyday occasion
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- Figure 2: Amount spent for lunch on an everyday occasion, August 2014
- Amount spent for lunch out of home for a leisure occasion
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- Figure 3: Amount spent for lunch for a leisure occasion, August 2014
- Venues visited to buy lunch out of home
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- Figure 4: Venues visited to buy lunch in the past three months, August 2014
- Factors affecting where lunch is bought out of home
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- Figure 5: Factors affecting venue choice for lunch out of home, August 2014
- Lunch venue enticements
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- Figure 6: Likelihood of using lunch venue enticements, August 2014
- What we think
Issues and Insights
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- Miniature and mix-and-match items should appeal to cautious diners
- The facts
- The implications
- Speed is of the essence for full-service operators entering the lunch market
- The facts
- The implications
- Convenient location remains key at lunch
- The facts
- The implications
Trend Application
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- Secret, Secret
- Nouveau Poor
- East Meets West
Market Drivers
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- Key points
- Improvements in the UK economy are positive for the lunch market
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- Figure 7: Employment and unemployment trends, 2009-14 and 2014-19
- Figure 8: Selected consumer spending priorities after bills, November 2009-September 2014
- Demographic trends bring mixed fortunes for lunch operators
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- Figure 9: Trends in the age structure of the UK population, 2009-14 and 2014-19
- The Food Information Regulation
Who’s Innovating?
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- Key points
- Sandwich trends
- Flavoured bread varieties could help add interest to foodservice sandwich ranges
- Ethnic flavours
- Hot sandwiches
- Retail
- Full-service venues
- Sandwich shops
- Convenience-driven pot snacks and takeaway hot pots
- Ambient microwave pots
- Instant snacks with hot water
- Foodservice
- Healthy eating trends
- Snacks and smoothies
- Protein push
- Healthy eating brands on the expansion trail in foodservice
Companies and Products
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- Key points
- Outlet numbers
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- Figure 10: Selected lunch foodservice brands, by number of outlets, 2011-14
- Company profiles
- EAT
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- Figure 11: Selected financial data for EAT Limited, 2010-13
- Greggs
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- Figure 12: Selected financial data for Greggs Plc, 2010-13
- Pret A Manger
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- Figure 13: Selected financial data for Pret A Manger (Europe) Limited, 2010-13
- Subway
- Leon
The Consumer – Lunch Habits
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- Key points
- Frequency of buying lunch out of home
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- Figure 14: Frequency of buying lunch out of home, August 2014
- Amount spent on lunch out of home
- Amount spent on lunch out of home for an everyday occasion
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- Figure 15: Amount spent for lunch on an everyday occasion, August 2014
- Amount spent on lunch out of home for a leisure occasion
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- Figure 16: Amount spent for lunch for a leisure occasion, August 2014
The Consumer – Venues Visited for Lunch Out of Home
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- Key points
- Venues visited
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- Figure 17: Venues visited for lunch in the past three months, August 2014
- Full-service venues look to cash in on lunch
- Menu developments
- Format development and speed of service aim to disrupt expectations
- Interior design hopes to build fast service cues
- Venues visited for an everyday lunch occasion
- Supermarket competition
- Category blurring
The Consumer – Factors Affecting Where Lunch is Bought Out of Home
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- Key points
- Convenience is a key driver of venue choice
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- Figure 18: Factors affecting venue choice for lunch out of home, August 2014
- Price remains a popular consideration
- Customers as the PR piece
- Wide-ranging menus
The Consumer – Lunch Venue Enticements
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- Key points
- Widespread interest in takeaway counters/windows in sit-down venues
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- Figure 19: Likelihood of using lunch venue enticements, August 2014
- Priority queues for loyalty card holders
- Pre-ordering opportunities
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- Figure 20: Detailed breakdown of likelihood of using lunch venue enticements, August 2014
- Payment apps
- ‘Push’ marketing techniques
- Menu add-ons
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