“Retail channel lines continue to blur with more outlets like mass merchandisers and supermarkets clambering to become consumers’ primary destinations for their drug store needs including OTC and prescription medications. Traditional drug stores can no longer afford to be just drug stores, and should continue evolving their positioning as health and wellness authorities to capture a greater share of younger shoppers highly interested in more effectively managing their health, and ...
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Scope and Themes
Executive Summary
Issues and Insights
Trend Applications
Market
Market
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Market Size and Forecast
Market Drivers
Consumer
Consumer
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
Drug Stores Shopped
Items Purchased at Drug Stores
Where and How Prescriptions Are Filled
Retail Health Clinic Visitation
Attitudes toward Drug Store Shopping
Influencers to Encourage More Drug Store Shopping
Ways of Managing Health
Race and Hispanic Origin
Brand/Company
Brand/Company
Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.
Retailer Overview
Social Media
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix – Other Useful Consumer Tables
Appendix – Social Media
Appendix – Trade Associations
30th October 2015
“Consumers are aware of the importance of managing their health, but don’t always take proactive steps to do so. Walmart’s health fair is a great example of how to bring a solution to consumers where they are likely to be shopping anyway. If it’s easy and convenient, consumers are more ...
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Are older consumers really drug stores’ core customers?
