“As consumers shop the perimeter more, they are expanding their use of various grocery channels. Nontraditional retailers such as mass merchandisers must be sure that the quality of their perimeter products and the services provided at specialty counters are as important as value to successfully compete with traditional supermarkets.”
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Executive Summary
Market
Market
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Issues and Insights
Trend Applications
Market Size and Forecast
Segment Performance
Segment Performance – Meat, Poultry, and Seafood
Segment Performance – Fresh Produce
Segment Performance – Milk, Dairy, and Eggs
Segment Performance – Bakery Items
Segment Performance – Deli Prepared Foods
Consumer
Consumer
Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.
Profile of the Grocery Shopper
Where Consumers Shop for Fresh Groceries
Attitudes toward Shopping at Perimeter of the Store
Where Consumers Shop for Fresh Meat
Attitudes toward Fresh Meat
Where Consumers Shop for Fresh Seafood and Fish
Attitudes toward Fresh Seafood and Fish
Where Consumers Shop for Fresh Fruit and Vegetables
Attitudes toward Fresh Fruit and Vegetables
Where Consumers Shop for Dairy Products
Attitudes toward Dairy Products
Where Consumers Shop for Bakery Items
Appendix – Other Useful Consumer Tables
Brand/Company
Brand/Company
Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.
Marketing Strategies
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix – Trade Associations
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Can nontraditional stores capitalize on perimeter growth?
