Chocolate Confectionery - Brazil - April 2012
Chocolate Confectionery - Brazil - April 2012

“The market’s reliance on global cocoa supplies leaves it susceptible to price fluctuations and inflation, but despite that, the market is forecast to continue growing. Investment in distribution, supply and innovation is geared to not only grow the consumer base, but also increase frequency of use amongst occasional users.”

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Introduction
Executive Summary

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.

Development of North and North East Remains Focus of Market
The Future

Consumer

Consumer

Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.

Better-for-you Chocolate Has Mixed Impact
Sustainability is Gaining Momentum

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Brazilian Chocolate Brands Feel the Pressure of Cocoa Price Increases
Specialist Retailers Edge into the Mass Market
Changing Retail Environment Provides Opportunities

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix: Market Data
Appendix – Consumer Data
Appendix – GNPD Data
Appendix – Demographics
Appendix – Companies and Brands