Package vs Independent Holidays - UK - May 2011
Package vs Independent Holidays - UK - May 2011

Despite the faltering recovery seen in the UK economy, the overseas travel industry remains in recession. At just over 36 million holidays abroad in 2010, the market recorded its lowest annual level of trip volumes since 1999. Both package and independent holidays declined by a fifth between 2008 and 2010.

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Introduction
Executive Summary
Future Opportunities

Market

Market

Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.

Issues in the Market
Internal Market Environment
Broader Market Environment
Competitive Context
Strengths and Weaknesses in the Market
Market Size and Forecast
Segment Performance
Channels to Market

Consumer

Consumer

Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.

Holidays Taken
Important Holiday Factors
Attitudes Towards Package Holidays
Attitudes Towards Independent Holidays
Targeting Opportunities

Brand/Company

Brand/Company

Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

Who’s Innovating?
Market Share
Companies and Products

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Holidays Taken
Appendix – Important Holiday Factors
Appendix – Attitudes Towards Package Holidays
Appendix – Attitudes Towards Independent Holidays
Appendix – Targeting Opportunities