“In a highly volatile world, large tour operator brands have benefited from associations of security and reliability in the consumer mind, despite the recent high profile difficulties of Thomas Cook.”
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Introduction
Executive Summary
Issues in the Market
Trend Application
Market
Market
Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.
Market Drivers
Market Size and Forecast
Segment Performance
Channels to Market
Consumer
Consumer
Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.
Holiday Taking
What Makes a Good Holiday?
Attitudes Towards Package Holidays
All-inclusive Holiday Taking
Attitudes Towards All-inclusive Holidays
Attitudes Towards Independent Holidays
2013 Holiday Intentions
Brand/Company
Brand/Company
Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.
Who’s Innovating?
Market Share
Companies and Products
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix – Market Size and Forecast
Appendix – Holiday Taking
Appendix – What Makes a Good Holiday?
Appendix – Attitudes Towards Package Holidays
Appendix – All-inclusive Holiday Taking
Appendix – Attitudes Towards All-inclusive Holidays
Appendix – Attitudes Towards Independent Holidays
Appendix – 2013 Holiday Intentions
4th July 2013
“With impending changes in the structure of school holidays, the challenge for tour operators will be to respond flexibly to more complex and overlapping family holiday timetables. Travel agents too need to be sensitive to changes in their area – indeed this could even be a selling-point for the local ...
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What are the current prospects for the family package holiday?
