Table of Contents
Market in Brief
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- The future
- Market size and performance
- Competitive landscape
Report Scope
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- Technical notes
- Definitions
- Store definitions
- Buying groups, voluntary groups and co-operatives
- Financial definitions
- Currencies
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- Figure 1: Exchange rates, € to other European currencies, 2003-07
- Country codes
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- Figure 2: Country codes
- VAT
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- Figure 3: Europe: Standard VAT rates, 2007
Broader Market Environment
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- Positive factors
- Negative factors
- Low population growth
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- Figure 4: Italy: Population trends, 2003-07
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- Figure 5: Italy: Population projections, by age group, 2007-47
- Economy – a mini resurgence grinds to a halt
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- Figure 6: Italy: Gross domestic product, 1996-2007
- Consumer confidence delicate
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- Figure 7: Italy: Household consumer expenditure, 1996-2007
- Inflation set to increase
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- Figure 8: Italy: Consumer prices, 2002-07
The Market in Context
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- Key points
- Mixed spending trends
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- Figure 9: Italy: Consumer spending, growth in main categories, 2003-07
- Food and drink spending
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- Figure 10: Italy: Food, drink and tobacco spending, 2003-07
- Low inflation
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- Figure 11: Italy: Food, drink and tobacco prices, 2000-08*
Sector Size and Forecast
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- Key findings
- Economic outlook
- Retail forecasts
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- Figure 12: Italy: Food retail sales, 2003-13
- Recent trends
- Hypermarket numbers growing faster than supermarkets
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- Figure 13: Italy: Modern food formats – Outlets and sales area, 1998-2003 and 2006-07
Retail Competitor Analysis
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- Key findings
- Fragmented sector
- Co-op Italia retains pole position
- Conad
- Mixed progress from hypermarkets
- Discount stores growing in popularity
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- Figure 14: Italy: Major food retailers, 2007/08
- Evaluation and market shares
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- Figure 15: Italy: Food retailers, evaluation and market share, 2007
Auchan
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- Figure 16: Auchan: European sales as share of All food retailers’ sales in Europe, 2003-07
- Figure 17: Auchan: Sales as share of all food retailers’ sales in France, 2003-07
- Strategic evaluation
- Recent history
- Financial performance
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- Figure 18: Auchan: Group financial performance, 2003-07
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- Figure 19: Auchan: Share of group sales by region, 2003-07
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- Figure 20: Auchan: Estimated European sales by country, 2003-07
- Store portfolio
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- Figure 21: Auchan (Europe): Outlet data, 2003-07
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- Figure 22: Auchan (Europe) fascia type, by market, 2007
- Retail offering
- Market positioning
- Brands
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- Figure 23: Auchan: breakdown of own brands in Europe, 2008
- Product offer
- Loyalty card
- e-commerce and home shopping
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- Figure 24: Auchan: Breakdown of online activities, 2008
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Carrefour
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- Figure 25: Carrefour: Sales as share of All food retailers’ sales in Europe, 2003-07
- Strategic evaluation
- Recent history
- Financial performance
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- Figure 26: Carrefour: European sales, 2007 and growth rates by country, 2003-07
- Figure 27: Carrefour: Group financial performance, 2003-07
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- Figure 28: Carrefour: Sales through branded network, group total and Europe, 2003-07
- Store portfolio
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- Figure 29: Carrefour: Group Outlet data, 2003-07
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- Figure 30: Carrefour: European fascias by format and market, 2008
- European operations
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- Figure 31: Carrefour France: Sales as share of all food retailers in France, 2003-07
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- Figure 32: Carrefour France: Group financial performance, 2003-07
- Figure 33: Carrefour France: Outlet data, 2003-07
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- Figure 34: Carrefour Belgium: Sales as share of all food retailers’ sales in Belgium, 2003-07
- Figure 35: Carrefour Belgium: Group financial performance, 2003-07
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- Figure 36: Carrefour Belgium: Outlet data, 2003-07
- Figure 37: Carrefour Greece: Sales as share of all food retailers’ sales in Greece, 2003-07
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- Figure 38: Carrefour Greece: Group financial performance, 2003-07
- Figure 39: Carrefour Greece: Outlet data, 2003-07
- Figure 40: Carrefour Italy: Sales as share of all food retailers’ sales in Italy, 2003-07
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- Figure 41: Carrefour Italy: Group financial performance, 2003-07
- Figure 42: Carrefour Italy: Outlet data, 2003-07
- Figure 43: Carrefour Poland: Sales as share of all food retailers’ sales in Poland, 2003-07
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- Figure 44: Carrefour Poland: Group financial performance, 2003-07
- Figure 45: Carrefour Poland: Outlet data, 2003-07
- Figure 46: Carrefour Portugal: Sales as share of all food retailers’ sales in Portugal, 2003-07
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- Figure 47: Carrefour Portugal: Group financial performance, 2003-07
- Figure 48: Carrefour Portugal: Outlet data, 2003-07
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- Figure 49: Carrefour Romania: Group financial performance and outlet data, 2006-07
- Figure 50: Carrefour Spain: Sales as share ofall food retailers’ sales in Spain, 2003-07
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- Figure 51: Carrefour Spain: Group financial performance, 2003-07
- Figure 52: Carrefour Spain: Outlet data, 2003-07
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- Figure 53: Carrefour Turkey: Group financial performance, 2003-07
- Figure 54: Carrefour Turkey: Outlet data, 2003-07
- Retail offering
- Market positioning
- Brands
- Product offer
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- Figure 55: Carrefour: Product offer, 2007
- Pricing
- Advertising and marketing
- Advertising
- e-commerce and home shopping
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Conad Group
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- Figure 56: Conad Group: Sales as share of all food retailers’ sales in Italy, 2003-07
- History
- Financial performance
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- Figure 57: Conad Group: Sales performance, 2003-07
- Store portfolio
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- Figure 58: Conad Group: Outlet data, 2003-07
- Retail offering
- Market positioning
- Brands
- Product offer
- Loyalty card
- e-commerce and home shopping
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Coop Italia
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- Figure 59: Coop Italia: Sales as share of all food retailers’ sales in Italy, 2003-07
- History
- Financial performance
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- Figure 60: Coop Italia: Group sales, 2003-07
- Store portfolio
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- Figure 61: Coop Italia: Outlet data, 2003-07
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- Figure 62: Coop Italia: Outlet data by co-operative type, 2006-07
- Retail offering
- Market positioning
- Brands
- Product offer
- e-commerce and home shopping
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Esselunga
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- Figure 63: Esselunga: Estimated sales as share of all food retailers’ sales in Italy, 2003-07
- History
- Financial performance
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- Figure 64: Esselunga: Estimated sales performance, 2003-07
- Store portfolio
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- Figure 65: Esselunga: Outlet data, 2003-07
- Retail offering
- Market positioning
- Brands
- Promotions and loyalty card
- e-commerce and home shopping
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Schwarz Group
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- Figure 66: Schwarz Group: Estimated sales as share of all food retailers’ sales in Europe, 2003-07
- Figure 67: Schwarz Group: Estimated sales as share of all food retailers’ sales in Germany, 2003-07
- Figure 68: Schwarz Group: Estimated sales as share of all food retailers’ sales in France, 2003-07
- Strategic evaluation
- History
- Financial performance
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- Figure 69: Schwarz Group: Estimated group sales, 2003/04-2007/08
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- Figure 70: Schwarz Group: German operations’ share of group sales, by fascia, 2003/04-2007/08
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- Figure 71: Schwarz Group: Estimated share in group international sales by market, 2007/08
- Store portfolio
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- Figure 72: Schwarz Group: Store portfolio, Germany vs international, 2003/04-2007/08
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- Figure 73: Schwarz Group: Store formats, 2008
- Recent developments
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- Figure 74: Schwarz Group: Outlet data, 2004-08
- Retail offering
- Market positioning
- Brands
- Product offer
- Pricing
- Operational issues
- Advertising and marketing
- e-commerce and home shopping
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