The in-store catering concept has been modernised, upgraded and re-vamped in many leading retail outlets in recent years. Companies have invested in store infrastructure and their food offering in cafés and restaurants as retailers increasingly recognise the value brought by improving the shopping ‘experience’.
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Appendix: Who Visits In-Store Catering Outlets?
Appendix: Meals Eaten in In-store Catering Outlets
Appendix: Attitudes towards In-store Catering Outlets
Appendix: In-store Catering Targeting Opportunities
Other
Who Visits In-store Catering Outlets?
Types of Meal Eaten In-store
Attitudes towards In-Store Catering
In-store Catering Targeting Opportunities
24th November 2008
With retailers resorting to guerrilla sales to help reinvigorate the market, what does the future hold for in-store catering? |
The role of brands and concessions.
