This report focuses on consumer attitudes toward food, with an emphasis on weight and dieting. Using our unique consumer survey and product monitoring tools, Mintel gives the reader an acute sense of how consumers think and behave with respect to food.
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Scope and Themes
Executive Summary
Market
Market
Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.
Market Background
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix: Trade Associations
Appendix: Simmons Cohorts
Other
Consumption Trends and Behavior
Weight Control
Attitudes and Beliefs About Diet and Health
Convenience: Attitudes, Fast Food and Consumer Anomalies
Future Trends
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