This report examines ‘singles on holiday’ in two ways. It looks at the behaviour, attitudes and make-up of the non-married, non-cohabiting British tourist. Secondly, it investigates the attitudes and demographics of those (‘single’ and ‘non-single’) choosing to holiday alone, those who are adamant that they will not and those who sometimes would like to.
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Market
Market
Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.
Market Factors
Market Size
Market Segmentation
Distribution
Consumer
Consumer
Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.
The Consumer
Other
Introduction and Abbreviations
Premier Insight
Summary of Key Report Findings
The Supply Structure
Consumer Attitudes and Targeting Opportunities
Consumer Attitudes and Targeting Opportunities – Detailed Demographics
The Future
Forecast
22nd November 2006
As travel diversifies the emotional motivations for getting onboard a plane - or a boat – are expanding, but age old urges are increasingly to the fore.
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