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Facial Skincare and Anti-Aging - US - May 2015
Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Overview
Executive Summary

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Facial Skincare and Anti-Aging - US - May 2015
Market

Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.

The Market – What You Need to Know
Market Size and Forecast
Market Breakdown
Market Perspective
Market Factors

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Facial Skincare and Anti-Aging - US - May 2015
Consumer

Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

The Consumer – What You Need to Know
Skin Type
Number of Products Used
Use of Facial Cleansing Products
Use of Facial Moisturizer and Specialty Skincare Products
Use of and Reasons for Using Acne Treatment Products
Use of and Reasons for Using Facial Masks
The Role of Mass, Prestige, and Dermatologist Brands in Product Selection
Importance of Claims
Attitudes toward Facial Skincare

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Facial Skincare and Anti-Aging - US - May 2015
Brand/Company

Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

Key Players – What You Need to Know
Manufacturer Sales of Facial Skincare and Anti-aging
What’s Working?
What’s Struggling?
What’s Next?

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Facial Skincare and Anti-Aging - US - May 2015
Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix – Data Sources and Abbreviations
Appendix – Market
Appendix – Key Players
Appendix – Consumer
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What you need to know

Growth in the $6.7 billion facial skincare and anti-aging category is slow, driven by the highly competitive category landscape and continued below-average usage among men and older adults. Also, as skincare staples like facial cleansers offer more comprehensive benefits, specialty skincare segments struggle to grow. While new product development is critical in driving growth and keeping consumers engaged, tools that help consumers navigate the complex facial skincare category are equally as essential.

Definition

This report covers the US market for facial skincare and anti-aging products, which is defined as follows:

  • Anti-aging facial products

  • Facial cleansers including scrubs and toners

  • Facial moisturizers

  • Acne treatments

  • Fade/bleach

  • Lip balm (newly added segment that was not included in previous iterations of the Facial Skincare reports)

This report only covers the at-home facial skincare market and does not include professional services or body care products such as body wash or hand and body lotion.

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