Table of Contents
Introduction
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- Issues and insights discussed in the report:
- Methodology
- Research scope
- Market sizing scope
- Survey scope
- Abbreviations
- China’s main basic medical insurance schemes
- The New Rural Cooperative Medical Scheme (NCMS)
- Urban Employed Basic Medical Insurance (UEBMI)
- New Rural Cooperative Medical Insurance (NRCMI)
- Urban Resident Basic Medical Insurance (URBMI)
Executive Summary
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- Big health, diversification, differentiation
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- Figure 1: best- and worst-case forecast of China retail value sales of pharmacy retailing, 2009-19
- Trust is everything
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- Figure 2: Important factor when deciding where to shop offline and online and buying habit, August 2014
- Technology embracement defines future success for Chinese pharmacy
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- Figure 3: Important factor when deciding where to shop offline and online and buying habit, August 2014
- Targeting different demographics based on their needs
- City specific solution
- What we think
Issues and Insights
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- Technology embracement defines future success for Chinese pharmacy
- The facts
- The implications
- Trust is everything
- The facts
- The implications
- Targeting different demographics based on their needs
- The facts
- The implications
- City specific solution
- The facts
- The implications
Trend Application
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- Who Needs Humans
- Transumers
- Mintel Futures: Human
Market Drivers
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- Health-care reform: a top national priority
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- Figure 4: designated government agencies for china’s healthcare reform implementation
- Health care future focus
- Separate Hospitals from Medicine Sales to Lower Costs
- Foreign-owned hospitals in more cities
- Pharmaceutical multinationals rethink rebate marketing in China
- The future of online OTC sales
- Portfolio diversification to increase traffic
- Demographics challenges: an ageing society and one-child policy
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- Figure 5: proportion of three age groups, 2007-13
- Economic development: growth in demand
Market Size and Forecast
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- Key points
- A fast evolving market with high level of dynamics
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- Figure 6: china pharmacy retailing market, value and volume, 2009-2013
- Market Forecast
- The future – big health, diversification, differentiation
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- Figure 7: best- and worst-case forecast of China retail value sales of pharmacy retailing, 2009-19
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- Figure 8: best- and worst-case forecast of China retail volume of pharmacy retailing, 2009-19
Market Segmentation and Market Share
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- Key points
- Market segment: a highly fragmented market
- Market share: large number of players with small shares
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- Figure 9: market share by value, 2011-2013
- Figure 10: market share by volume 2011-2013
Who’s Innovating?
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- Key points
- Innovations for Transumers
- Vending medicines
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- Figure 11: medicine vending machine at shanghai metro stations, july 2014
- Welcome to GPS drug couriers
- Who needs human
- Robot in the skies
- Second skin: wearable health hub
- Trust is everything
- Technology reassuring authenticity
- Return to experts
- Internet giants tap into health market
Companies and Brands
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- Guo Da Pharmacy Drugstore
- Company background
- Business strategies
- Recent activities
- Guangdong Dasenlin Chain Drugstore Co. Ltd.
- Company background
- Business strategies
- Recent activities
- Chongqing Tong Jun Ge Drugstore Ltd
- Company background
- Business strategies
- Recent activities
- Chongqing Peace Drugstore Ltd.
- Company background
- Business strategies
- Recent activities
- China Nepstar Chain Drugstore Ltd.
- Company background
- Business strategies
- Recent activities
The Consumer – Behaviour towards Ailments
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- Key points
- Trustworthy branding is crucial for pharmacy retailing in China
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- Figure 12: Consumer behaviour towards ailments, August 2014
- Cultivate loyalty amongst young generations
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- Figure 13: Consumer behaviour when suffering ailments, by demographics, August 2014
- Making pharmacy and health services more accessible to low-income consumers
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- Figure 14: Consumer behaviour towards ailments, by demographics, August 2014
- City-specific solutions
The Consumer – Channel Usage
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- Key points
- Chain store is the most popular channel
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- Figure 15: Pharmacy retailer visited in the past six months, August 2014
- Clear demographic differences
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- Figure 16: Pharmacy retailer visited in the past six months, by demographics, August 2014
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- Figure 17: Pharmacy retailer visited in the past six months, by demographics, August 2014
- City disparities remain in buying channels
The Consumer – Products Purchased
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- Key points
- OTC dominates the market sales
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- Figure 18: Product brought from in the past six months, August 2014
- Gender disparity towards pharmacy products
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- Figure 19: Product brought from in the past six months, August 2014
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- Figure 20: Product brought from in the past six months, by demographics, August 2014
- City differences towards product shopped
- Repertoire analysis
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- Figure 21: Repertoire of product brought from in the past six months, August 2014
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- Figure 22: Repertoire of product brought from in the past six months, by demographics, August 2014
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- Figure 23: Repertoire of product brought from in the past six months, by demographics, August 2014
- From problem solving to prevention
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- Figure 24: Repertoire of product brought from in the past six months, by demographics, August 2014
The Consumer – Choice Criteria Offline
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- Key points
- Building trust is the top priority
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- Figure 25: Important factor when deciding where to shop offline, August 2014
- Convenience is king
- Demographic disparities towards offline stores preference
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- Figure 26: Important factor when deciding where to shop offline, by demographics, August 2014
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- Figure 27: Important factor when deciding where to shop offline, by demographics, August 2014
- City differences towards offline stores
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- Figure 28: Important factor when deciding where to shop offline, by demographics, August 2014
- Product availability could increase trustworthiness
The Consumer – Choice Criteria Online
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- Key points
- Reassuring product authenticity
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- Figure 29: Important factor when deciding where to shop online, August 2014
- Demographic disparities towards online stores preference
The Consumer – Buying Habits
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- Key points
- Authenticity is the top priority
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- Figure 30: Buying habits at pharmacies/drugstores, August 2014
- Brand building
- Privacy issues will help consumers shift online
- TCM holds the ground
- Leverage in-store assets
- Demographic differences towards buying habits
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- Figure 31: Buying habits at pharmacies/drugstores, by demographics, August 2014
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- Figure 32: Buying habits at pharmacies/drugstores, by demographics, August 2014
- City differences towards buying habits
Appendix – The Consumer – Behaviour towards Ailments
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- Figure 33: Consumer behaviour towards ailments, August 2014
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- Figure 34: Most popular consumer behaviour towards ailments, by demographics, August 2014
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- Figure 35: Next most popular consumer behaviour towards ailments, by demographics, August 2014
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Appendix – The Consumer – Channel Usage
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- Figure 36: Pharmacy retailer visited in the past six months, August 2014
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- Figure 37: Most popular pharmacy retailer visited in the past six months, by demographics, August 2014
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- Figure 38: Next most popular pharmacy retailer visited in the past six months, by demographics, August 2014
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- Figure 39: Other pharmacy retailer visited in the past six months, by demographics, August 2014
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Appendix – The Consumer – Products Purchased
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- Figure 40: Product brought from in the past six months, August 2014
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- Figure 41: Product brought from in the past six months – Medical and health, by demographics, August 2014
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- Figure 42: Product brought from in the past six months – Beauty and personal care, by demographics, August 2014
- Repertoire of product shopped
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- Figure 43: Repertoire of product brought from in the past six months, August 2014
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- Figure 44: Repertoire of product brought from in the past six months, by demographics, August 2014
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Appendix – The Consumer – Choice Criteria Offline
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- Figure 45: Important factor when deciding where to shop offline, August 2014
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- Figure 47: Next most important factor when deciding where to shop offline, by demographics, August 2014
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- Figure 48: Other important factor when deciding where to shop offline, by demographics, August 2014
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Appendix – The Consumer – Choice Criteria Online
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- Figure 49: Important factor when deciding where to shop online, August 2014
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- Figure 50: Most important factor when deciding where to shop online, by demographics, August 2014
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- Figure 51: Next most important factor when deciding where to shop online, by demographics, August 2014
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- Figure 52: Other important factor when deciding where to shop online, by demographics, August 2014
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Appendix – The Consumer – Buying Habits
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- Figure 53: Buying habits at pharmacies/drugstores, August 2014
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- Figure 54: Most popular buying habits at pharmacies/drugstores, by demographics, August 2014
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- Figure 55: Next most popular buying habits at pharmacies/drugstores, by demographics, August 2014
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