Table of Contents
Executive Summary
Report Scope
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- Issues in the market
- Technical notes
- DIY retailers’ sales
- Financial definitions
- Currencies
- Country codes
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- Figure 1: Country codes
- VAT
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- Figure 2: Europe: Standard VAT rates, 2011
- Other abbreviations
The Market: Economic and Demographic Background
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- Population forecast
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- Figure 3: France: Over 65s as % total French population, 1950-2030
- The economy
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- Figure 4: France: Quarterly GDP growth, 1991-2011 (Q3)
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- Figure 5: France: Indicator of consumer confidence, January 2007-December 2011
- House prices
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- Figure 6: France: House price index, 1996-2011 (Q3)
- Inflation
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- Figure 7: France: Percentage change in Consumer Price Index vs average wages, 2006-11
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- Figure 8: France: Harmonised index of consumer prices: Annual % change, 2006-11
- Implications for retailers
The Market: Consumer Spending on DIY Categories
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- Spending by category
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- Figure 9: France: Consumer spending on main DIY categories, 2006-10
- Mintel DIY market size
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- Figure 10: France: Estimated DIY market size, 2006-10
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- Figure 11: France: Estimated per capita spending on DIY, 2006-10
The Market: DIY Specialists’ Sector
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- Retail sales and forecast
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- Figure 12: France: DIY retailers’ sales, 2006-10
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- Figure 13: France: DIY specialists’ retail sales forecasts, 2011-16
- Retail sales breakdown
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- Figure 14: France: Breakdown of DIY sales, by product category, 2009
The Retailers: Channels of Distribution
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- Figure 15: France: DIY, spending by channel of distribution, 2010
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The Retailers: Online
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- Figure 16: France: Internet and broadband penetration, by household, 2006-11
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- Figure 17: France: Top transactional DIY websites, by number of visits, December 2011
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The Retailers: Leading Specialists and Market Shares
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- Modernisation boosts Kingfisher
- Groupe Adeo underperforms
- Bricomarché rationalises
- Acquisition and expansion boost Mr Bricolage
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- Figure 18: France: Leading DIY retailers, 2010/11
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- Figure 19: France: DIY retailers’ market shares, 2010
Groupe Adeo
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- Figure 20: Groupe Adeo: Sales as share of DIY retailers’ sales in Europe, 2006-10
- Strategic evaluation
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- Figure 21: Groupe Adeo: Turnover in France as share of total group sales, 2006-10
- Background
- Company performance
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- Figure 22: Groupe Adeo: Sales performance, 2006-10
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- Figure 23: Groupe Adeo: Estimated European sales performance, 2010
- Figure 24: Groupe Adeo: Outlet data, 2006-11
- Retail offering
- e-commerce and home shopping
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- Figure 25: Overview of Groupe Adeo’s transactional websites, 2011
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Kingfisher Group
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- Figure 26: Kingfisher Group: Sales as share of DIY retailers sales in Europe, 2006-10
- Strategic evaluation
- Background
- Company performance
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- Figure 27: Kingfisher Group: European revenues by country/operation, 2010/11
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- Figure 28: Kingfisher Group: Group financial performance, 2006/07-2010/11
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- Figure 29: Kingfisher Group: European store numbers, by country/operation, 2010/11
- Figure 30: Kingfisher Group: Outlet data, 2006/07-2010/11
- Consumer profile
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- Figure 31: B&Q shoppers in last 12 months, by gender, age and socio-economic group, December 2011
- Figure 32: B&Q shoppers in last 12 months, by region, December 2011
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- Figure 33: B&Q shoppers in last 12 months, by ACORN group, December 2011
- Retail offering
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- Figure 34: B&Q (UK) and Castorama (France): Sales breakdown, by category, 2010/11
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- Figure 35: Own-brand’s estimates proportion of sales, 2010/11
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- Figure 36: Kingfisher UK and France, trade’s proportion of retail sales, 2010/11
- e-commerce and social media
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- Figure 37: B&Q (UK): Profile of visitors to DIY.com, three-month average to November 2011
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Mr. Bricolage
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- Figure 38: Mr. Bricolage: Sales as share of DIY retailers’ sales in Europe, 2006-10
- Strategic evaluation
- Background
- Company performance
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- Figure 39: Mr. Bricolage SA: Financial performance, 2006-11
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- Figure 40: Mr Bricolage: Retail sales, 2006-11
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- Figure 41: Mr. Bricolage: Outlet data, 2006-11
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- Figure 42: Mr Bricolage: Sales area and densities, 2005-10
- Retail offering
- e-commerce and home shopping
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Appendix – Broader Market Environment
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- Population
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- Figure 43: Europe: Population, by age group, 2005
- Figure 44: Europe: Population, by age group, 2010
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- Figure 45: Europe: Population, by age group, 2015
- Figure 46: Europe: Population, by age group, 2020
- GDP
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- Figure 47: Europe: GDP (current prices), 2010
- Figure 48: Europe: GDP growth rates (current prices), 2001-Q3 2011
- Figure 49: Europe: GDP growth rates (constant prices), 2001-Q3 2011
- Consumer spending
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- Figure 50: Europe: Households’ consumer spending (current prices), 2010
- Figure 51: Europe: Households’ consumer spending growth rates (current prices), 2001-Q3 2011
- Figure 52: Europe: Households’ consumer spending growth rates (constant prices), 2001-Q3 2011
- Consumer prices
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- Figure 53: Europe: Harmonised index of consumer prices, 2001-11
- Unemployment
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- Figure 54: Europe: Average rate of unemployment, 2001-11
- Interest rates
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- Figure 55: Europe: Interest rates, 2005-Q4 2011
- Consumer confidence
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- Figure 56: Europe: Consumer confidence, Feb 2011-Jan 2012
- Home ownership
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- Figure 57: Europe: Levels of home ownership, 2006-10
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