“There are signs that the fashion-oriented under-25s - who have underpinned the performance of the clothing and footwear market - are now beginning to rein in their discretionary spend. The challenge for retailers is to stimulate spending from this demographic by adding extra value to customers, in terms of the multichannel shopping experience. Any steps that retailers can take to enhance the in-store entertainment factor, for example by adding interactive elements or ...
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Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Introduction
Executive Summary
Future Opportunities
Market
Market
Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.
Issues in the Market
Internal Market Environment
Broader Market Environment
Strengths and Weaknesses in the Market
Competitive Context
Market Size and Forecast
Consumer
Consumer
Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.
The Consumer – Types of Clothing Bought by 16-24s
The Consumer – What Do 15-24s Spend Their Money On?
The Consumer – How Often Do 15-24s Buy Clothes?
The Consumer – Where Do 15-24s Shop for Clothes?
The Consumer – 15-24s’ Attitudes Towards Clothes Shopping
The Consumer – Youths’ Attitudes Towards Buying Clothes
Brand/Company
Brand/Company
Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.
Who’s Innovating?
Retail Competitor Analysis
Companies and Products
Brand Communication and Promotion
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix – Internal Market Environment
Appendix – Brand Communication and Promotion
Appendix – The Consumer – Types of Clothing Bought by 16-24s
Appendix – The Consumer – What Do 15-24s Spend Their Money On?
Appendix – The Consumer – How Often do 15-24s Buy Clothes?
Appendix – The Consumer – Where do 15-24s Shop for Clothes
Appendix – The Consumer – 15-24s’ Attitudes Towards Clothes Shopping
Appendix -The Consumer – Youths’ Attitudes Towards Buying Clothes
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How is multichannel retailing impacting upon the youth fashion market?
