“As manufacturers introduce more advanced features to mid-market products, they need to find even more ways to differentiate their ranges in order to grow market share. We see that consumers want simplicity, energy savings and convenience and this will define the battle ground for share of hearts and minds in the near future. The next generation of machines will use increasingly clever automation to improve convenience and performance, but for ...
Download:
Search within report
Searching...
Overview
Overview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Introduction
Future Opportunities
Executive Summary
Issues in the Market
Market
Market
Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.
Internal Market Environment
Broader Market Environment
Competitive Context
Strengths and Weaknesses in the Market
Market Size and Segmentation
Consumer
Consumer
Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.
The Consumer – Ownership and Purchasing Patterns
The Consumer – Factors Important When Buying Washing Machines or Tumble Dryers
The Consumer – What is Expected as Standard and What They Would Pay More For?
The Consumer – Attitudes Towards Doing the Laundry and Target Groups
Brand/Company
Brand/Company
Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.
Who’s Innovating?
Brand Research
Companies and Products
Channels to Market
Brand Communication and Promotion
Data
Data
Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.
Appendix – Internal and Broader Market Environment
Appendix – Brand Research
Appendix – The Consumer – Ownership and Purchasing Patterns
Appendix – Consumer – Factors Important When Buying Washing Machines or Tumble Dryers
Appendix – Consumer – What is Expected as Standard and What Would They Pay More For?
Appendix – Consumer – Attitudes Towards Doing the Laundry and Target Groups
15th September 2014
A third of Brits say they only buy new home appliances if their old ones are broken and only 16% agree their electrical appliances are up to date. 
15th July 2014
“Challenged to devise a more sustainable and stylish future for fabric care, design students move right past the washer and dryer. The day that clothing starts washing itself may be sooner than we think.” |
Are laundry appliances a modern-day essential?
