Table of Contents
Executive Summary
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- Clothing market remains subdued
- Low inflation keeps a lid on sales growth
- Specialists capture the lion’s share of spending
- Hypermarkets and mail order grow market share
- Department stores less popular
- Specialists outperform clothing market
- Vivarte heads the leader board
- Many domestic players look to international opportunities
- Clothing specialists predicted to lose share of all retail sales
Report Scope and Technical Notes
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- Clothing sector versus clothing market
- Technical notes
- Financial definitions
- Currencies
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- Figure 1: Exchange rates: National currencies against the Euro, 2002-05
- Country codes
- VAT
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- Figure 2: Europe: Standard VAT rates, 2005
- Other abbreviations
Background Data
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- Population
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- Figure 3: France: Population trends, 2002-06
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- Figure 4: France: Population, by age group and sex, 2006
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- Figure 5: France: Households, 2005
- Figure 6: France: Regions and major cities, 1999 and 2004/05
- Economy
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- Figure 7: France: Gross domestic product, 1995-2005
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- Figure 8: France: Consumer prices, 1998-2005
- Figure 9: France: Consumer expenditure, 1995-2005
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- Figure 10: France: Detailed breakdown of consumer expenditure, 2000-04
The Clothing Market in France
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- Clothing market value and trends
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- Figure 11: France: Consumer spending on clothing, 2001-05
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- Figure 12: France: Relative performance of clothing market, 2001-05(e)
- Channels of distribution
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- Figure 13: France: Clothing market – channels of distribution, 2005
- Grocers
- Home shopping
- Sports goods retailers
- Department and variety stores
- The clothing specialists’ sector in France
- Sector value and trends
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- Figure 14: France: Clothing specialists’ sales, 2001-05
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- Figure 15: France: Clothing specialists, relative performance, 2001-05
- Outlet and enterprise data
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- Figure 16: France: Retail enterprises and outlet numbers, 2000 and 2002
European Consumer Trends
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- Introduction
- Comparison of clothing shopping patterns across Europe
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- Figure 17: Penetration of clothing purchasing, by country, 2005
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- Figure 18: Comparison of clothing purchasing in last 12 months, by country, 2005
- Frequency of shopping
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- Figure 19: Comparison of clothing purchasing in last 3 months vs last 12 months, by country, 2005
- Comparison of consumer typologies across Europe
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- Figure 20: Clothing consumer typologies, by country, 2005
- Germany
- France
- Great Britain
- Spain
- Comparison of agreement with clothing lifestyle statements
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- Figure 21: Agreement with clothing lifestyle statements, by country, 2005
The Consumer – Where They Shop
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- Topline purchasing results
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- Figure 22: Where consumers have bought clothes in the last 12 months, 2006
- Market positioning
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- Figure 23: France: Market positioning of major clothing retailers, May 2006
- Consumer demographics
- Non-specialists
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- Figure 24: Where consumers bought clothes in last 12 months by gender, age, income and occupation, May 2006
- Clothing generalists
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- Figure 25: Where consumers bought clothes in last 12 months by gender, age, income and occupation, May 2006
- Clothing specialists
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- Figure 26: Where consumers bought clothes in last 12 months by age, income and occupation, May 2006
- Repertoire analysis
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- Figure 27: France: Number of clothes shops used by retailer bought from, May 2006
The Consumer – Motivations and Shopping Habits
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- Demographic characteristics of consumer typologies
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- Figure 28: France: Well-dressed, stylish, practical, sporty and fashion conscious consumer groups, by gender, age, family income, region, working status and presence of children, 2005
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- Figure 29: France: Shopaholic, individualist, big spender, and label seeker consumer groups, by gender, age, family income, region, working status and presence of children, 2005
- Agreement with clothing lifestyle statements by consumer typologies
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- Figure 30: France: Agreement with clothing lifestyle statements, by well-dressed, stylish, practical, sporty and fashion conscious typology groups, 2005
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- Figure 31: France: Agreement with clothing lifestyle statements, by fashion conscious, big spenders, individualists and label seekers typology groups, 2005
Leading Specialists
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- Vivarte leads the pack
- Inditex and H&M move swiftly up the leader board
- Camaïeu turns in a strong performance too
- Etam struggles
- Celio diversifies into womensear
- Promod goes for fast fashion
- Okaïdi and Jacadi join forces
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- Figure 32: France: Leading clothing specialists, 2005
- Market shares
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- Figure 33: France: Leading clothing specialists’ market shares, 2005
Prospects and Forecasts
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- Prospects
- Forecasts
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- Figure 34: France: Clothing specialists’ sales, 2005-10
- Figure 35: France: Clothing specialists’ sales as % of all retail sales, 2001-10(f)
Company Profiles
Benetton Group
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- Figure 36: Benetton Group: Sales as share of clothing specialists in Europe, 2001-05
- Strategic evaluation
- Background
- Financial performance
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- Figure 37: Benetton Group: Group financial performance, 2001-05
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- Figure 38: Benetton Group sales by geographical area, 2001-05
- Figure 39: Benetton Group sales by geographical area, 2005
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- Figure 40: Benetton Group sales by commercial activity, 2002-05
- Store portfolio
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- Figure 41: Benetton Group: Outlet data, 2001-05
- Retail offering
- Market positioning
- Brands
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- Figure 42: Benetton Group: Sales by brand, 2005
- Product offer
- Pricing
- Operational issues
- Advertising & marketing
- e-commerce & home shopping
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C&A
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- Figure 43: C&A: Sales as share of clothing specialists’ sales in Europe, 2001-05
- Figure 44: C&A: German sales as share of Clothing specialists’ sales in Germany, 2001-05
- Strategic evaluation
- A good year in a tough market
- Settling on a winning formula
- Expansion continues
- Background
- Financial performance
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- Figure 45: C&A: Group financial performance, 2001-05
- Figure 46: C&A: Sales in European markets, 2004 and 2005
- Store portfolio
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- Figure 47: C&A: European outlet data, 2002-06
- Figure 48: C&A: Total number of outlets, by European country, 2001-06
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- Figure 49: Number of European outlets by fascia, Spring 2006
- Retail offering
- Market positioning
- Brands
- Product offer
- Pricing
- Operational issues
- Advertising & marketing
- e-commerce & home shopping
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Grupo Cortefiel
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- Figure 50: Grupo Cortefiel: Sales as share of Clothing specialists’ sales in Spain, 2002-05
- Strategic evaluation
- Background
- Financial performance
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- Figure 51: Cortefiel: Financial performance, 2002-05
- Figure 52: Cortefiel: Sales in company-owned stores by fascia, 2002-05
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- Figure 53: Cortefiel: Sales in company-owned stores by fascia, 2002-05
- Store portfolio
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- Figure 54: Grupo Cortefiel: Company-owned outlet data, 2001-05
- Outlet numbers by fascia and type
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- Figure 55: Cortefiel: Outlet numbers by fascia, and type, 2001-05
- Figure 56: Cortefiel: Breakdown of company-owned and franchised stores, 2002-05
- Ambition expansion plans
- European operations
- Company-owned
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- Figure 57: Cortefiel: Number of company-owned outlets by country, Feb 2004, Feb 2005, Sept 2005
- Figure 58: Cortefiel: Spanish outlets by fascia, September 2005
- Franchised stores
- Agreement with Kaufhof department stores in Germany
- Expansion in the Netherlands
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- Figure 59: Cortefiel: Number of company-owned outlets by country and fascia, February 2005
- Non-European operations
- China
- India
- Retail offering
- Market positioning
- Product offer by brand
- New Springfield Woman brand
- Loyalty cards
- Logistics
- E-commerce
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Gap Inc
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- Figure 60: Gap Inc: Sales as % of clothing retailers’ sales in United States, 2001-05
- Figure 61: Gap UK: Sales as share of clothing retailers’ sales in UK, 2001-05
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- Figure 62: Gap France: Sales as share of clothing retailers’ sales in France, 2001-05
- Strategic evaluation
- Background
- The downturn
- The downturn in Europe
- Financial performance
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- Figure 63: Gap Inc: Group financial performance, 2001-05
- Store portfolio
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- Figure 64: Gap Inc: Outlet data, 2002-06
- Retail offering
- Market positioning
- Brands
- Product offer
- Pricing
- Advertising & marketing
- e-commerce & home shopping
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H&M Hennes & Mauritz
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- Figure 65: H&M Hennes & Mauritz: Sales as share of clothing specialists’ sales in Europe, 2001-05
- Figure 66: H&M Hennes & Mauritz: Sales as share of clothing specialists’ sales in Sweden, 2001-05
- Figure 67: H&M Hennes & Mauritz: Sales as share of clothing specialists’ sales in Germany, 2001-05
- Figure 68: H&M Hennes & Mauritz: Sales as share of clothing specialists’ sales in the UK, 2001-05
- Strategic evaluation
- Recent development
- Expansion
- New format
- One-off collections
- Background
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- Figure 69: H&M Hennes & Mauritz: International expansion record, 1964-2005
- A tradition of direct control
- Financial performance
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- Figure 70: H&M Hennes & Mauritz: Group financial performance, 2001-05
- H1 2006
- UK
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- Figure 71: H&M Hennes & Mauritz: UK financial performance, 2001-05
- Relative importance of regions
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- Figure 72: Hennes & Mauritz: Relative sales importance by country, 2001 and 2005
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- Figure 73: Hennes & Mauritz: Sales versus outlet growth by country, 2001-05
- Figure 74: H&M Hennes & Mauritz: Percentage change in local currency sales and number of outlets by country, 2003-05
- Store portfolio
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- Figure 75: H&M Hennes & Mauritz: Outlet data, 2001-05
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- Figure 76: Hennes & Mauritz: Sales per outlet by country, 2004/05
- Store concept
- Concept stores
- Future expansion
- Retail offering
- Market positioning
- Brands and product offer
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- Figure 77: H&M: Own-brand portfolio, 2006
- One-off collections
- Pricing
- Operational issues
- Advertising & marketing
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- Figure 78: H&M: Advertising spending in the UK, 2005
- E-commerce & home shopping
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Grupo Inditex
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- Figure 79: Grupo Inditex: Sales as share of clothing specialists’ sales in Europe, 2001-05
- Figure 80: Grupo Inditex: Sales as share of clothing specialists’ sales in Spain, 2001-05
- Strategic evaluation
- Expansion
- Brand portfolio
- New formats
- Background
- Financial performance
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- Figure 81: Grupo Inditex: Financial performance, 2002-06
- Like-for-like sales growth
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- Figure 82: Grupo Inditex: Like-for-like sales growth, 2001/02-2005/06
- Financial performance by fascia
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- Figure 83: Grupo Inditex: Sales performance by fascia, 2002-06
- Figure 84: Grupo Inditex: Sales by fascia, 2002-06
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- Figure 85: Grupo Inditex: Operating profit performance by fascia, 2002-06
- Figure 86: Grupo Inditex: Operating profit by fascia, 2002-06
- Sales by geographic region
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- Figure 87: Grupo Inditex: Consolidated sales by geographic region, 2002-06
- Sales in selected European markets
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- Figure 88: Grupo Inditex: Estimated sales in key European markets, 2004/05-2005/06
- Store portfolio
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- Figure 89: Grupo Inditex: Outlet and country numbers, 2001/02-2005/06
- Figure 90: Grupo Inditex: Outlet data, 2001/02-2005/06
- Outlet data by fascia
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- Figure 91: Grupo Inditex: Outlet data by fascia, 2001/02-2005/06
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- Figure 92: Grupo Inditex: Sales area by fascia, 2002-06
- Figure 93: Grupo Inditex: % change in sales and sales area by fascia, 2001-06
- European outlet data by country
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- Figure 94: Grupo Inditex: Outlet data by European market, 2002-06
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- Figure 95: Grupo Inditex: Outlet data by European market and by fascia, January 2006
- Franchises and joint ventures
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- Figure 96: Grupo Inditex: Share of franchised stores in group sales and stores, 2001/02-2005/06
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- Figure 97: Grupo Inditex: Forecast number of store openings, 2006/07
- Retail offering
- Zara
- Bershka
- Massimo Dutti
- Pull and Bear
- Oysho
- Kiddy’s Class
- Operational issues
- Advertising & marketing
- E-commerce & home shopping
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Mango Group
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- Figure 98: Mango Group: Sales as share of Spanish clothing specialists’ sales, 2000-04
- Figure 99: Mango Group: Sales as share of clothing specialists’ sales in Europe, 2001-05
- Strategic evaluation
- Background
- Financial performance
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- Figure 100: Mango Group: Group financial performance, 2002-06
- Retail sales by selected European market
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- Figure 101: Mango: Estimated retail sales in selected European and non-European markets, 2005
- Figure 102: Mango Group: Domestic and international retail sales mix, 2002-06
- Store portfolio
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- Figure 103: Mango Group: Outlet data, 2001-05
- Figure 104: Mango: Share of European and non-European stores, August 2006
- 2005/06 store openings
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- Figure 105: Mango Group: Store development, 1999-2005
- Focus on franchising
- New airport store portfolio
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- Figure 106: Mango Airport operations, August 2006
- European outlet data by country
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- Figure 107: Mango: Number of stores by selected European country, July 2004, March 2005 and August 2006
- Figure 108: Mango: Outlet data by European market, July 2004, March 2005 and August 2006
- Figure 109: Mango: Share of European stores by country, August 2006
- Germany
- Portugal
- Greece
- Italy
- Russia
- Poland and Eastern Europe
- Non-European activities
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- Figure 110: Mango: Non-European stores network, July 2004, March 2005 and August 2006
- Mango Asia
- Mango North America
- Retail offering
- Market positioning
- Brands
- Product offer
- Pricing
- Operational issues: The Mango logistics system
- Advertising & marketing
- E-commerce & home shopping
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New Look Group Plc
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- Figure 111: New Look Group Plc: Sales as share of clothing specialists’ sales in Europe, 2001-05
- Figure 112: New Look (UK): Sales as share of clothing and footwear specialists’ sales in UK, 2001-05
- Figure 113: Mim France: Sales as share of clothing and footwear specialists’ sales in France, 2001-05
- Strategic evaluation
- Background
- Financial performance
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- Figure 114: New Look Group Plc: Group financial performance, 2002-06
- Store portfolio
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- Figure 115: New Look Group Plc: Outlet data, 2002-06
- Retail offering
- Market positioning
- Brands
- Product offer
- Pricing
- Operational issues
- Advertising & marketing
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- Figure 116: New Look: Advertising expenditure, 2001-05
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- Figure 117: New Look: Advertising spend by media, 2005
- e-commerce & home shopping
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Mini Company Profiles
Diramode (Pimkie)
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- Background
- Financial performance
- Store portfolio
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- Figure 118: Pimkie: Outlet numbers, 2005 and 2006
- Retail offering
- Market positioning and customer audience
- Product offer
- Brands
- Operations
- Loyalty card
- e-commerce & home shopping
Esprit
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- Strategic evaluation
- Background
- Financial performance
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- Figure 119: Esprit: Sales performance by channel and region, 2001-05
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- Figure 120: Esprit: Group financial performance, 2001-05
- Store portfolio
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- Figure 121: Esprit: Outlet data, 2001-05
- Retail offering
- Market positioning
- Brands
- Product offer
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- Figure 122: Esprit: Product mix, 2005
- Pricing
- e-commerce & home shopping
Etam Group
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- Figure 123: Etam Group: Sales as share of clothing specialists’ sales in Europe, 2001-05
- Figure 124: Etam Group: Sales as share of clothing specialists’ sales in France, 2001-05
- Background
- Financial performance
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- Figure 125: Etam Group: Group financial performance, 2001-05
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- Figure 126: Etam Group: European sales by country, 2004 and 2005
- Store portfolio
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- Figure 127: Etam Group: Outlet data, 2001-05
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- Figure 128: Etam: Outlet numbers by country, 2003-05
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- Figure 129: Etam: Outlet numbers by brand, 2001-05
- Retail offering
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- Figure 130: Etam: Brands, 2006
- Operational issues
- e-commerce & home shopping
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Vivarte
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- Background
- La Halle! history
- Footwear
- PAI looks to sell
- Financial performance
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- Figure 131: Vivarte: Sales performance, 2001-05
- Store portfolio
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- Figure 132: Vivarte: outlet data, 2001-04
- Retail offering
- Market positioning and customer audience
- Product offer
- e-commerce & home shopping
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