Themed Hotels and Holidays - UK - May 2002

Themed hotels and holidays are a relatively new concept, and are a product of the increasingly sophisticated tourism industry. In the quest to attract new streams of consumers, and in an attempt to stand out against their competitors, hotel groups, as well as small or individual operators, started developing themed hotels in the mid-1980s whereby a specific concept was carried throughout its development: the design, décor, service, food and drink ...

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