CONSUMER CHARTS
Generate charts on consumer behaviour in:
Italy, Germany, France, Spain & Poland
Italy, Germany, France, Spain & Poland
INSIGHTS & UPDATES
OUR RESEARCH METHODOLOGY
Sales of ready meals have seen positive growth since 2000. This has mainly been driven by the high profile of healthy eating brands and retailer own labels. Within the wider ready meals market international recipes have also performed well as consumers have looked to expand their meal repertoire. A frozen ready meal is an easy option and far more attractive for exotic cuisines, than cooking from scratch. Above all, this ...
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OverviewOverview
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.
Executive Summary
Introduction
MarketMarket
Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.
Market Drivers
Market Size
Distribution
Brand/CompanyBrand/Company
Our brand research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.
Advertising and Promotion
Other
Introduction and Abbreviations
Premier Insight
Market Segmentation by Product Type
The Supply Structure
New Product Developments
The Consumer – Product purchasing
The Consumer – Product Purchasing Detailed Demographics
The Consumer – Attitudes and Behaviours
Consumer Attitudes – Detailed Demographics
The Future
Forecast
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