What you need to know
During the initial lockdown phase of COVID-19, stay-at-home measures and business closures to limit the spread of COVID-19 shut down elective and non-emergency medical services. Healthcare providers and insurers helped consumer navigate through an uncertain health climate, along with offering more digitized services to help consumers shelter at home. Spending plummeted during the initial peak of the pandemic, but as safety protocols to prevent the spread of infection in healthcare environments proved effective, consumers slowed returned to their standard medical care regimen, and began spending on healthcare services once again.
Key issues covered in this Report
The impact of COVID-19 on healthcare spending
Important factors in healthcare provider selection
Attitudes toward healthcare and healthcare spending
Preventative health measures taken by US adults
COVID-19: market context
Consumer research for this Report was fielded in July 2020 and reflects consumers’ attitudes and behaviors during the COVID-19 pandemic as restrictions on movement began to ease and businesses began to reopen across the US. The Report was written in late 2020, when all states were open, but some states began rolling back and reinstating restrictions due to increasing COVID-19 cases.
