Fenwick launches its first ever ad campaign
Source: Mintel 18-09-2023

UK 18-09-2023

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Fenwick has launched its first ever ad campaign today (18 September). Billboards are placed across the country including in Birmingham, London and Edinburgh, featuring slogans 'Give them something to talk about' and 'Quiet no more’. The campaign will include a pop-up shop in stores, offering 'Quiet no more' T-shirts. Priced at £30, each purchase will include a free tote bag.

Mia Fenwick, chief marketing officer at Fenwick, said: "The launch of our first ever Fenwick brand campaign is a monumental moment for us. As a traditionally discreet brand, this is our time to be 'Quiet no more'. Our campaign reaches out to a new generation who want to engage with authentic brands, feel seen and welcomed."