Sport 2000 has opened the first store with its newly developed multi-category retail concept in Nordhorn, covering a range of experiences including running, fitness, sport style and team sports. The new concept also focuses on combining specialist knowledge, a tailor-made range and experienced service to elevate the shopping experience. The store also features “The Lounge”, a cozy area that invites shoppers to linger and highlights the local community. With this concept, Sport 2000 wants to position itself as the "Home of Experts" for multi-category retailers.