JD Sports has extended its partnership with Nike’s Connected loyalty programme to the US after its successful run in Europe, a move that makes it Nike’s first global retail partner for the rewards programme. JD’s US customers can access select Nike member-only footwear and apparel when they link their JD Status loyalty scheme and Nike Membership accounts through the JD mobile app or web. They can also access instant reward bonuses, curated collections, and early access to select Nike member products, as well as exclusive experiences and services.