Wine and spirits distributor Lavinia has joined the Carrefour marketplace. The marketplace which was launched on 22 June enables Lavinia to reach more customers from a dedicated ‘digital cornershop’.

The ‘digital cornershop’ will offer 350 different wines as well as 200 spirits with price points ranging from €10 to more than €1000. The wine merchant said that the decision was a natural progression enabling the brand to reach more customers without the constraints of a physical store.