Table of Contents
Introduction and Abbreviations
Summary of Key Report Findings
Market Factors
-
-
- Number of children in the UK population, by age group, 1999-2003
-
Market Size and Trends
-
-
- Estimated market size and value, 1999
-
The Supply Structure
-
-
- Leading operators of children's parties, January 2000
-
Advertising and Promotion
The Consumer
-
-
- Proportion of women who are the parent or guardian of any children aged under 16, October 1999
- Proportion of women who are the parent or guardian of any children aged under 16, by demographic sub-groups, October 1999
- Proportion of women who are the parent or guardian of any children aged under 16, by lifestage, Mintel's Special Groups and ACORN categories, October 1999
- Parents/guardians' attitudes towards children's parties, September/October 1999
- Demographic characteristics of respondents agreeing with statements about having children's parties outside the home, October 1999
- Demographic characteristics of respondents agreeing with statements about having children's parties outside the home, by Mintel's Special Groups and ACORN categories, September and October 1999
- Demographic characteristics of respondents agreeing with statements about having children's parties at home, October 1999
- Demographic characteristics of respondents agreeing with statements about having children's parties at home, by Mintel's Special Groups and ACORN categories, October 1999
- Demographic characteristics of respondents agreeing with general statements about children's parties, September/October 1999
- Demographic characteristics of respondents agreeing with general statements about children's parties, by Mintel's Special Groups and ACORN categories, October 1999
- Places in which children's parties were held in past 12 months, October 1999
- Most popular places in which children's parties were held in past 12 months, by demographic sub-groups, September and October 1999
- Most popular places in which children's parties were held in past 12 months, by Mintel's Special Groups and ACORN categories, October 1999
- Other paces in which children's parties were held in past 12 months, October 1999
- Other places in which children's parties were held in past 12 months, by Mintel's Special Groups and ACORN categories, October 1999
-
The Future
Forecast
-
-
- Forecast of the children's parties market, 1999-2004
-
Back to top