Table of Contents
Introduction and Abbreviations
Executive Summary
Market Drivers
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- Number of days when maximum temperature exceeded 25°C, 1989-99
- Projected UK population, by age, 1997-2003
- Vegetarians and meat reducers as percentage of population, 1993-99
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Market Size and Trends
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- UK retail sales of burgers, 1995-2000
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Market Segmentation
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- Retail sales of burgers, by method of preservation, 1995-99
- Retail sales of burgers, by price range, 1995-99
- Retail sales of burgers, by type, 1995-99
- Retail sales of meat burgers, 1995-2000
- Retail sales of meat burgers, by type, 1995-99
- Retail sales of non-meat burgers, 1995-2000
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The Supply Structure
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- Meat burgers, by market share, 1995-99
- Vegetarian burgers, by market share, 1995-99
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Advertising and Promotion
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- Main monitored media advertising expenditure on fresh and frozen meat*, 1995-2000
- Selected below-the-line activity in the burgers market, July-September 2000
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Distribution
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- Retail sales of red meat, by type of outlet, 1995-99
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The Consumer
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- Trends in serving frozen beefburgers, vegetable burgers and grills, 1995-2000
- Users of frozen meat burgers, by demographic sub-group, 2000
- Users of vegetable burgers and grills, by demographic sub-group, 2000
- Attitudes towards meat burgers, 1996-2000
- Attitudes towards meat burgers, by demographic sub-group, September 2000
- Attitudes towards vegetarian burgers, 1998-2000
- Attitudes towards vegetarian burgers, September 2000
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The Future
Forecast
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- Forecast of the burger market, 2000-2004
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