Table of Contents
Introduction
Definitions and Sources
-
- Holiday cyclists
- Short-break cyclists
- Day excursionists
- Data sources
Background
-
- Sustainable tourism
- How sustainable is cycle tourism?
- Switch trips from cars to cycle at destinations
- Increase in cycle holidays
- Infrastructure
Cycling Tourist Profile
-
- Demographics
-
- Reasons for undertaking a cycling holiday
- Means of information used to organise a cycling holiday
- Duration of holiday
- Cycling distance per day on a cycling holiday
- Preferred itineraries
- Market segmentation
-
- Cycling holiday consumer market segmentation
Outbound Markets
-
- Germany
-
- Cycling holiday booking method in Germany, 2001
- Why book through an operator?
-
- Duration of cycling holidays on the German market
- The UK
- The Netherlands
Destinations
-
- France
- Austria
- Italy
- Switzerland
- Eurovélo
The Future
-
- The market
- Understanding the market better
- Market cycle holidays more effectively
- Marketing Information
- Product development
- Promotion
- Distribution
Back to top