Table of Contents
Introduction and Abbreviations
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- Definitions
- Research methodology
- Consumer research
- Other research
- Abbreviations
Executive Summary
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- An eventful year
- Value clothing retailers outperform market
- George and Matalan still leading the way
- Peacocks to benefit from Bonmarché acquisition
- A new breed of retailer
- A new way of working
- Changing retail landscape
- George coming to the high street?
- Over-delivering on the promise
- The entry price point battleground
- Response of the other players, and the middle market
- Everyone is going faster
- Is it fashion retailing?
- Getting the balance right
- Negative factors to eventually impact on consumer spending
- Older market opportunity
- Tweenage opportunity
- Leading value retailers have strong appeal to families
- Strong tendency to shop around a variety of stores
- What shoppers think about value retailers
- Cluster group analysis
- Building loyalty
- Value sector will continue to outperform overall clothing market
- Branding and location strategies key to future success
Retail Sales
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- Retail sales trends
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- Figure 1: All retail sales, at current and constant 1995 prices, 1995-2003
- Clothing retail sales trends
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- Figure 2: Sales through clothing specialists, at current and constant 1995 prices, 1995-2003
- Inflation/deflation
- Value clothing sector
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- Figure 3: Sales through value clothing specialists (excluding VAT), 1998-2003
- Figure 4: Sales through clothing specialists and value clothing specialists (excluding VAT), at current prices, 1998-2003
- Figure 5: Breakdown of sales through value clothing specialists, by retailer, 1998-2002
- Figure 6: The UK value clothing market (excluding VAT), 2001-03
Market Factors
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- PDI and consumer expenditure
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- Figure 7: PDI and consumer expenditure, at current and constant 1998 prices, 1998-2007
- The economy
- Interest rates
- Falling value of the Pound
- Employment
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- Figure 8: Workforce in employment in the UK, by gender and employment status, 1998-2007
- Population trends
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- Figure 9: Trends and projections in UK population, by age group, 1998-2007
- Figure 10: UK adult population, by socio-economic group, 1998-2007
- Implications
The Consumer
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- Figure 11: Leading value retailers where clothing purchase made in the last 12 months, May 2003
- Figure 12: Value retailers where clothing purchase made in the last 12 months, by gender, May 2003
- Penetration by age and socio-economic group
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- Figure 13: Value retailers where clothing purchase made in the last 12 months, by gender, age and socio-economic group, May 2003
- Figure 14: Value retailers where clothing purchase made in the last 12 months, by gender, age and socio-economic group, May 2003
- Figure 15: Value retailers where clothing purchase made in the last 12 months, by gender, age and socio-economic group, May 2003
- Penetration by lifestage, presence of children and Special Groups
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- Figure 16: Value retailers where clothing purchase made in the last 12 months, by lifestage, presence of children in household and Mintel’s Special Groups, May 2003
- Figure 17: Value retailers where clothing purchase made in the last 12 months, by lifestage, presence of children and Mintel’s Special Groups, May 2003
- Figure 18: Value retailers where clothing purchase made in the last 12 months, by lifestage, presence of children and Mintel’s Special Groups, May 2003
- Penetration by region and ACORN categories
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- Figure 19: Value retailers where clothing purchase made in the last 12 months, by region and ACORN categories, May 2003
- Figure 20: Value retailers where clothing purchase made in the last 12 months, by region and ACORN categories, May 2003
- Figure 21: Value retailers where clothing purchase made in the last 12 months, by region and ACORN categories, May 2003
- Penetration by media Special Groups
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- Figure 22: Value retailers where clothing purchase made in the last 12 months, by media, May 2003
- Figure 23: Value retailers where clothing purchase made in the last 12 months, by media, May 2003
- Figure 24: Value retailers where clothing purchase made in the last 12 months, by media, May 2003
- Shopping behaviour analysis
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- Figure 25: Where the customers of individual value clothing retailers also shop, May 2003
- Figure 26: Where the customers of individual value clothing retailers also shop, May 2003
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Consumer Attitudes and Typologies
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- Figure 27: Consumer attitudes towards value clothing retailers, by gender, May 2003
- Figure 28: Consumer attitudes towards shopping at value clothing retailers – bargain-hunting, range of casual clothes, quality and spending on clothes, by demographic sub-group, lifestage, Mintel’s Special Groups and ACORN categories, May 2003
- Figure 29: Consumer attitudes towards shopping at value clothing retailers – range of smart clothes, style/fashion, multiple purchases and value for money, by demographic sub-group, lifestage, Mintel’s Special Groups and ACORN categories, May 2003
- Figure 30: Consumer attitudes towards shopping at value clothing retailers – width of range, frequency of shopping, designer labels and never shop in value clothing stores, by demographic sub-group, lifestage, Mintel’s Special Groups and ACORN categories, May 2003
- Figure 31: Consumer attitudes towards shopping at value clothing retailers – price over quality, sizing and appearance of stores, by demographic sub-group, lifestage, Mintel’s Special Groups and ACORN categories, May 2003
- ABC1 pre-/no family attitudes
- Attitudes by shoppers of leading value clothing retailers
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- Figure 32: Consumer attitudes towards shopping at value clothing retailers, by shoppers of leading value retailers, May 2003
- Figure 33: Consumer attitudes towards shopping at value clothing retailers, by shoppers of leading value retailers, May 2003
- Customer typologies – cluster analysis
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- Figure 34: Breakdown of customer typologies, May 2003
- Figure 35: Value clothing customer typologies, by demographic sub-group, lifestage, presence of children in household, Mintel’s Special Groups and ACORN categories, May 2003
- Figure 36: Value retailers where clothing purchase made in the last 12 months, by value clothing customer typologies, May 2003
- Conclusions and recommendations
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Retail Market Shares
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- Figure 37: Retail market shares of the UK value clothing market, 2001 and 2002
- Figure 38: Retail market shares of the UK value clothing market, 2002
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Retailer Profiles
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- Figure 39: Value clothing retailers, store numbers, 2000/01-2003
- Specialists
- Bewise
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- Figure 40: Bewise, number of stores and performance, 1997-2002
- Figure 41: Bewise, financial performance, 1997-2002
- Cromwell’s Madhouse
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- Figure 42: Cromwell’s Madhouse, number of stores and performance, 1997-2002
- Figure 43: Cromwell’s Madhouse, financial performance, 1997-2002
- Ethel Austin
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- Figure 44: Ethel Austin, number of stores and performance, 1998-2002
- Figure 45: Ethel Austin, financial performance, 1997-2002
- Matalan
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- Figure 46: Matalan, number of stores and productivity, 1997-2003
- Figure 47: Matalan, financial performance, 1997-2002
- MK One
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- Figure 48: MK One (Northworld Ltd), financial performance, 1997-2002
- Officers Club
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- Figure 49: Officers Club, number of stores, 1998-2002
- Figure 50: Officers Club, financial performance, 1997-2002
- Peacocks (including Bonmarché)
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- Figure 51: Peacocks, number of stores and productivity, 1999-2003
- Figure 52: Bonmarché, number of stores, 1998-2002
- Figure 53: Peacocks, financial performance, 1998-2003
- Figure 54: Bonmarché, financial performance, 1998-2003
- Primark
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- Figure 55: Primark, number of stores and productivity, 1999-2002
- Figure 56: Primark Stores Ltd, financial performance, 1997-2002
- QS
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- Figure 57: QS, number of stores and performance, 1998-2003
- Figure 58: QS, financial performance, 1998-2002
- Select
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- Figure 59: Select, number of stores and performance, 1998-2003
- Figure 60: Select, financial performance, 1998-2003
- Slater Menswear
- TK Maxx
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- Figure 61: TK Maxx, number of stores and productivity, 1998-2003
- Figure 62: TK Maxx, financial performance, 1998-2003
- Non-specialists
- George at Asda
- Poundstretcher
- Tesco
- TJ Hughes
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- Figure 63: TJ Hughes, number of stores and productivity, 1998-2003
- Figure 64: TJ Hughes, financial performance, 1998-2003
- Wilkinson
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- Figure 65: Wilkinson Hardware Stores, number of stores and productivity, 1998-2003
- Figure 66: Wilkinson, financial performance, 1998-2003
- Other supermarkets
- Factory outlet centres
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- Figure 67: UK factory outlet expansion, 1997-2002
- Figure 68: UK factory outlet centres in operation, May 2003
- Factory shops
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Trade Perspective
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- Market background and changing positioning
- Intensifying competition
- New locations offer opportunities
- Appealing to all the family
- Fast fashion is a must
- The entry price battleground
- Operational excellence
- Areas of opportunity
- But the Internet fails to inspire
- Views on the future
The Future
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- The value clothing market will outperform the overall clothing market
- Consolidation expected
- The next big thing
- Importance of branding
- The entry price battleground
- Proliferation of location strategy
- Multichannel growth
- Recommendations for retailers to maximise their potential
- Potential for growth
Forecast
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- Figure 69: Forecast of the value clothing market, 2003-07
- Figure 70: Comparison of specialist and non-specialist sectors of the value clothing market, at current prices, 2003-07
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