Table of Contents
Overview
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- Figure 1: Prepared soup, global market performance
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- Figure 2: Prepared soup, top five markets, retail market volume (000 tonnes), 2016*
- Figure 3: Prepared soup, per capita consumption (KG), top five countries, 2016*
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- Figure 4: Prepared soup, fastest/slowest growing markets, retail market volume, 2011-15*
- Figure 5: Prepared soup, new product launches, top five countries, 2016
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- Figure 6: Prepared soup, new product launches, top five claims, by region, 2016
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The Big Stories
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- Flavourful NPD drives growth in the world’s largest soup markets
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- Figure 7: Attitudes towards soup flavors, by Millennials vs. non-Millennials, US, March 2016
- Figure 8: Interest in emerging international cuisines, by demographics, US, November 2015
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- Figure 9: Attitudes towards eating soup, select European countries, 2016
- Natural and organic soups provide category growth
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- Figure 10: Attitudes towards eating soup, select European countries, 2016
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- Figure 11: Prepared soup introductions, naturalness-related claims, global, 2014-16
- Plant-powered soups cater to rise in ‘lifestyle’ diets
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- Figure 12: ‘Soup should have healthy ingredients', by generation, US, March 2016
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- Figure 13: ‘I look for soup with high nutrition ingredients (e.g. superfoods, ancient grains, servings of vegetables),’ select European countries, 2016
- Figure 14: Attitudes towards diet, select European countries, 2016
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- Figure 15: Prepared soup introductions, vegetarian and vegan claims, global, 2014-16
- Figure 16: ‘I pay more attention to the environmental impact of the food and drink products I buy,’ select European countries, 2015-2016
Notable Products
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- Sustainability claims make gains on soups
- Soups with sustainability claims
- Superfood soups provide high nutrition ingredients in a familiar format
- Superfood soups gain traction globally
- Soup kits deliver ‘homemade’ soup and ethnic soups to time-strapped cooks
- Soup kits deliver ‘homemade’ and ethnic soups in a hurry
Looking to the Future
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- Affordable soups deliver health for all
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- Figure 17: ‘Soup is a good value for the money’, by age and household income, US, March 2016
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- Figure 18: ‘I prefer to make my own soup as it is better value’, select European countries, 2016
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- Figure 19: ‘I would eat soup more often if it filled me up’, by age group, select European countries, 2016
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- Figure 20: Interest in innovation in ready meals and soup, by demographics, UK, February 2016
- Convenient channels and new formats open opportunities for growth*
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- Figure 21: Occasions on which soup is eaten, by age group, select European countries, 2016
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- Figure 22: Preferred breakfast foods (Chinese breakfast soups, congees, wontons and noodles), by demographics, China, April 2016
- Soup: a bowlful of comfort and wellbeing*
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- Figure 23: Prepared soup and meal kits consumption in the last 6 months, by demographics, China, January 2016
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- Figure 24: Top textures on new prepared soups noting texture, global, 2016
The Analyst’s View
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