Table of Contents
Overview
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- Figure 1: Yellow fats and edible oils, top five markets 2015 (forecast) by volume (000 tonnes)
- Figure 2: Top five fastest growing yellow fat and edible oil markets, tonnes, 2014-15 (forecast)
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- Figure 3: Butter and spreads, global market performance, 2015
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- Figure 4: Cooking and edible oils, global market performance, 2015
- Figure 5: Top five markets, new product launches, 2015
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The Big Stories
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- Going loco over coco (nut) !
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- Figure 6: Yellow fat and edible oil launches using coconut as a named ingredient, global by region, 2012- 15 (index on 2012)
- Figure 7: Penetration of coconut oil, selected European markets, 2015
- Natural alone is not enough*
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- Figure 8: Butter vs margarine, year on year change, selected markets, 2014
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- Figure 9: Use of natural claims on new margarine and spread launches, global by region, 2014-15
- Olive oil price hikes encourage trial of seed- and nut- oils
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- Figure 10: Commodity extra virgin olive oil pricing, Feb 2012-Aug 2015
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- Figure 11: Edible oil purchasing, by type, selected European markets, 2014
Notable Products
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- Notable products of 2015
Looking to the Future
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- Eat Beautiful
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- Figure 12: Use of hair or skin care claims in retail oil launches, by region, 2012-15
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- Figure 13: Interest in selected oil and spread attributes, by demographic, UK, 2015
- Ethnic appeal likely to be key in unlocking cooking potential
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- Figure 14: Penetration of flavoured oils and spreads, selected European countries, 2015
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- Figure 15: Households’ cooking dishes from another culture at least monthly, US, by generation, 2015
- Time for algae oils to come of age?*
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- Figure 16: Forecast retail edible oil volume growth, selected emerging markets, 2015 vs 2019
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- Figure 17: Interest in trying marine algae sourced proteins, selected markets, August 2014
The Analyst’s View
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