Family Leisure Trends - US - March 2011
Family Leisure Trends - US - March 2011

In this report Mintel explores how families in the U.S. spend their leisure time and what is important to families when they have time together. Mintel’s exclusive consumer research examines whether families are spending more or less time together this year compared to last year, and why; what activities families are engaging in both inside and outside of the home; and how circumstances like divorce and education impact ...

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Overview

Overview

This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Scope and Themes
Executive Summary
Insights and Opportunities
Inspire Insight

Market

Market

Mintel provides a range of market information, frequently through the category level, including market size and forecasting, complete with market drivers that illustrate the forces that shape a category or market.

Market Size and Forecast
Competitive Context
Market Drivers

Consumer

Consumer

Mintel's proprietary consumer research provides our analysts with the attitudinal and behavioral data used to provide valuable insight to topical issues.

Family Demographics
Change in Amount of Family Leisure Time
Reasons for Spending More Time with Family
Reasons for Spending Less Time with Family
Attitudes Toward Family Time
Teen Attitudes Toward Family Time
Leisure Time: Staying In and Going Out
Leisure Time: Dining
Leisure Time: Technology and Electronics
Impact of Race and Hispanic Origin
Cluster Analysis

Brand/Company

Brand/Company

Mintel provides overviews of the top brands and manufacturers, and uses consumer research to explore attitudes and reactions to brands, as well as insight into what will resonate with consumers.

Innovations and Innovators
Marketing Strategies

Data

Data

Reports provide appendices of data to support the research and insight produced. Our tables of data are easily manipulated and downloadable to support your research needs and covers factors from consumer attitudes to market forecasts.

Appendix: Other Useful Consumer Tables
Appendix: Trade Associations