Table of Contents
Market in Brief
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- The future
- Market size and performance
- The competitive landscape
Report Scope
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- Technical notes
- Definitions
- Store definitions
- Financial definitions
- Currencies
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- Figure 1: Exchange rates, € to other European currencies, 2004-08
- Country codes
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- Figure 2: Country codes
- VAT
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- Figure 3: Europe: Standard VAT rates, 2008
Broader Market Environment
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- Key points
- Gradual population growth
- Growing population…
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- Figure 4: Spain: Population trends, 2005-09
- but ageing too…
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- Figure 5: Spain: Population projections, by age group, 2009 and 2017
- Economy – the good times are over
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- Figure 6: Spain: Gross domestic product, 1998-2008
- And the consumer bubble bursts
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- Figure 7: Spain: Household consumer expenditure, 1998-2008
- Consumer confidence has bottomed out
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- Figure 8: Spain: Consumer confidence indicator, 2005-Q3 2009
- Inflation moderating
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- Figure 9: Spain: Consumer prices, 1999-2009
- Unemployment a point of tension
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- Figure 10: Spain: Unemployment rate, 2005-09 Q3
The Market in Context
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- Key points
- Food and drink spending lags retail sales and all consumer spend
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- Figure 11: Spain: Consumer spending, growth in main categories, 2003-07
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- Figure 12: Spain: Consumer spending on food and drink and other select categories, 2003-07
- Slower growth in 2008
- Market breakdown
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- Figure 13: Spain: Detailed breakdown of food and drink spending, 2007
- Food and drink prices fall in 2009
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- Figure 14: Spain: Food, drink and tobacco prices, 2002-09*
- Food and drink trends
Sector Size and Forecast
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- Economic and consumer outlook
- Retail forecasts
- Short term outlook for retailing remains very poor
- Food retailers will do better than most
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- Figure 15: Spain: Retail sales, 2004-14
- Recent trends in food retailing
Retail Competitor Analysis
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- Key points
- Mercadona overtakes Carrefour in 2008
- Chasing the market leaders
- Foreign presence
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- Figure 16: Spain: Leading food retailers, 2008/09
- Market shares and evaluation
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- Figure 17: Spain: Leading food retailers’ market shares, 2008
- Outlet data
- Hypermarkets
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- Figure 18: Spain: Hypermarkets, 1973-2008
- Supermarkets
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- Figure 19: Spain: Leading 30 supermarket operators in figures, 1996-2006
- Discounters
Aldi (Europe)
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- Figure 20: Aldi (Europe): Sales as share of all food retailers' sales in Europe, 2004-08
- Figure 21: Aldi (Germany): Sales as share of all food retailers' sales in Germany, 2004-08
- Strategic evaluation
- History
- Sales performance
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- Figure 22: Aldi (Europe): Group sales performance, 2004-08
- Store portfolio
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- Figure 23: Aldi (Europe): Outlet data, 2004-08
- Retail offering
- Market positioning
- Brands
- Product offer
- Pricing
- Operational issues
- Advertising and marketing
- e-commerce and home shopping
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- Figure 24: Aldi (Europe): Sales as share of all food retailers' sales in Europe, 2004-08
- Figure 25: Aldi (Germany): Sales as share of all food retailers' sales in Germany, 2004-08
- Strategic evaluation
- History
- Sales performance
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- Figure 26: Aldi (Europe): Group sales performance, 2004-08
- Store portfolio
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- Figure 27: Aldi (Europe): Outlet data, 2004-08
- Retail offering
- Market positioning
- Brands
- Product offer
- Pricing
- Operational issues
- Advertising and marketing
- e-commerce and home shopping
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Auchan
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- Figure 28: Auchan: Sales as share of all food retailers’ sales in Europe, 2004-08
- Figure 29: Auchan: Sales as share of all food retailers’ sales in France, 2004-08
- Strategic evaluation
- Recent history
- Financial performance
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- Figure 30: Auchan: Group financial performance, 2004-08
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- Figure 31: Auchan: Estimated European sales by country, 2004-08
- Figure 32: Auchan: Share of group sales, by region, 2004-08
- Store portfolio
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- Figure 33: Auchan: Outlet data, 2004-08
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- Figure 34: Auchan (Europe) fascia type, by market, 2008
- Retail offering
- Market positioning
- Brands
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- Figure 35: Auchan: Breakdown of own brands in Europe, 2009
- Product offer
- Advertising and marketing
- e-commerce and home shopping
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Carrefour
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- Figure 36: Carrefour: Sales as share of all food retailers’ sales in Europe, 2004-08
- Strategic evaluation
- Recent history
- Financial performance
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- Figure 37: Carrefour: Breakdown of European sales, 2008
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- Figure 38: Carrefour: Growth rates, by country, 2004-08
- Figure 39: Carrefour: Group financial performance, 2004-08
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- Figure 40: Carrefour: Sales through branded network, group total and Europe, 2004-08
- Store portfolio
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- Figure 41: Carrefour: Outlet data, 2004-08
- European operations
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- Figure 42: Carrefour: Sales as share of all food retailers’ sales in France, 2004-08
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- Figure 43: Carrefour France: Group financial performance, 2004-08
- Figure 44: Carrefour France: Outlet data, 2004-08
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- Figure 45: Carrefour Belgium: Sales as share of all food retailers’ sales in Belgium, 2004-08
- Figure 46: Carrefour Belgium: Group financial performance, 2004-08
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- Figure 47: Carrefour Belgium: Outlet data, 2004-08
- Figure 48: Carrefour Greece: Sales as share of all food retailers’ sales in Greece, 2004-08
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- Figure 49: Carrefour Greece: Group financial performance, 2004-08
- Figure 50: Carrefour Greece: Outlet data, 2004-08
- Figure 51: Carrefour Italy: Sales as share of all food retailers’ sales in Italy, 2004-08
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- Figure 52: Carrefour Italy: Group financial performance, 2004-08
- Figure 53: Carrefour Italy: Outlet data, 2004-08
- Figure 54: Carrefour Poland: Sales as share of all food retailers’ sales in Poland, 2004-08
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- Figure 55: Carrefour Poland: Group financial performance, 2004-08
- Figure 56: Carrefour Poland: Outlet data, 2004-08
- Figure 57: Carrefour Portugal: Sales as share of all food retailers’ sales in Portugal, 2004-08
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- Figure 58: Carrefour Portugal: Group financial performance, 2004-08
- Figure 59: Carrefour Portugal: Outlet data, 2004-08
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- Figure 60: Carrefour Romania: Group financial performance and outlet data, 2006-08
- Figure 61: Carrefour Spain: Sales as share ofall food retailers’ sales in Spain, 2004-08
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- Figure 62: Carrefour Spain: Group financial performance, 2004-08
- Figure 63: Carrefour Spain: Outlet data, 2004-08
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- Figure 64: Carrefour Turkey: Group financial performance, 2004-08
- Figure 65: Carrefour Turkey: Outlet data, 2004-08
- Retail offering
- Market positioning
- Brands
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- Figure 66: Carrefour Group: Brands, 2009
- Product offer
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- Figure 67: Carrefour: Product offer, 2007
- Pricing
- Advertising and marketing
- e-commerce and home shopping
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El Corte Inglés
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- Figure 68: El Corte Inglés: Food retailing sales as share of all food retailers’ sales in Spain, 2004-08
- Recent history
- Financial performance
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- Figure 69: El Corte Inglés: Food retailing sales and profit, 2004/05-2008/09
- Store portfolio
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- Figure 70: El Corte Inglés: Food retailing outlet data, 2004/05-2008/09
- Retail offering
- Market positioning
- Brands
- Product offer
- Pricing
- e-commerce and home shopping
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Grupo Eroski
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- Recent history
- Financial performance
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- Figure 71: Grupo Eroski: Group financial performance, 2004/05-2008/09
- Store portfolio
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- Figure 72: Eroski Spain: Outlets by fascia, 2006/07-2008/09
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- Figure 73: Eroski Spain: Food retail outlet data, 2005/06-2008/09
- Retail offering
- Market positioning
- Product offer
- Brands
- Pricing
- e-commerce and home shopping
Intermarché/ITM Entreprises
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- Figure 74: Intermarché/ITM Entreprises: Sales as share of all food retailers’ sales in Europe, 2004-08
- Figure 75: Intermarché/ITM Entreprises: Sales as share of all food retailers’ sales in France, 2004-08
- Strategic evaluation
- History
- Financial performance
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- Figure 76: Intermarché/ITM Entreprises: Group financial performance, 2004-08
- Store portfolio
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- Figure 77: Intermarché/ITM Entreprises: Outlet data, 2004-08
- Figure 78: Intermarché/ITM Enterprises: Non-food outlet data, 2004-08
- Retail offering
- Market positioning
- Brands
- Product offer
- Pricing
- Operational issues
- Loyalty card
- e-commerce and home shopping
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E. Leclerc
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- Figure 79: E. Leclerc: Sales as share of all food retailers’ sales in Europe, 2004-08
- Figure 80: E. Leclerc: Sales as share of all food retailers’ sales in France, 2004-08
- Strategic evaluation
- Recent history
- Financial performance
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- Figure 81: E. Leclerc: Group financial performance, 2004-08
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- Figure 82: E. Leclerc: Estimated sales performance in international markets, 2008
- Store portfolio
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- Figure 83: E. Leclerc: Outlet data, 2004-08
- Figure 84: E. Leclerc: International food outlets, 2005-09
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- Figure 85: E. Leclerc: Non-food outlets, 2008
- Retail offering
- Market positioning
- Brands
- Product offer
- Pricing
- Operational issues
- Loyalty cards
- e-commerce and home shopping
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- Figure 86: E. Leclerc: Breakdown of online operations in France, 2009
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Mercadona
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- Figure 87: Mercadona: Sales as share of all food retailers’ sales in Spain, 2004-08
- Recent history
- Financial performance
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- Figure 88: Mercadona: Group financial performance, 2004-08
- Store portfolio
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- Figure 89: Mercadona: Outlet data, 2004-08
- Retail offering
- Market positioning
- Brands
- Product offer
- Pricing
- e-commerce
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- Figure 90: Mercadona: e-commerce sales, 2005-07
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Musgrave
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- Figure 91: Musgrave (Republic of Ireland): Sales as share of all food retailers’ sales in Republic of Ireland, 2004-08
- Figure 92: Musgrave (UK): Sales as share of all food retailers’ sales in UK, 2004-08
- Recent history
- Financial performance
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- Figure 93: Musgrave: Group financial performance, 2004-08
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- Figure 94: Musgrave: Estimated retail sales breakdown, by market, 2004-08
- Figure 95: Musgrave: Percentage of retail sales, by brand, 2008
- Store portfolio
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- Figure 96: Musgrave: Outlet data, 2004-08
- Retail offering
- Market positioning/product offer
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- Figure 97: Musgrave: Fascias, 2009
- Brands
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- Figure 98: Musgrave: Own brand lines, 2009
- Operational issues
- e-commerce and home shopping
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Schwarz Group
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- Figure 99: Schwarz Group: Sales as share of all food retailers in Europe, 2004-08
- Strategic evaluation
- History
- Financial performance
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- Figure 100: Schwarz Group: Estimated group financial performance, 2005-09
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- Figure 101: Schwarz Group: Proportion of group sales, 2004-08
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- Figure 102: Schwarz Group: Estimated proportion of international sales, by market, 2008/09
- Store portfolio
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- Figure 103: Schwarz Group: Estimated outlet data, 2005-09
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- Figure 104: Schwarz Group: Store formats, 2009
- Retail offering
- Market positioning
- Brands
- Product offer
- Pricing
- Operational issues
- Advertising and marketing
- e-commerce and home shopping
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