Table of Contents
Market in Brief
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- The future
- Market size and performance
- The competitive landscape
Report Scope
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- Technical notes
- Definitions
- Financial definitions
- Currencies
- Country codes
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- Figure 1: Country codes
- VAT
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- Figure 2: Europe: Standard VAT rates, 2007
Broader Market Environment
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- Positive factors
- Negative factors
- Low population growth
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- Figure 3: Italy: Population trends, 2003-07
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- Figure 4: Italy: Population projections, by age group, 2007-47
- Economy
- A mini resurgence set to grind to a halt
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- Figure 5: Italy: Gross domestic product, 1996-2007
- Consumer confidence delicate
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- Figure 6: Italy: Household consumer expenditure, 1996-2007
- Inflation set to increase
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- Figure 7: Italy: Consumer prices, 2002-07
The Market in Context
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- Key findings
- Slow clothing growth
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- Figure 8: Italy: Consumer spending on selected categories of goods, 2003-07
- Falling prices kept inflation down…
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- Figure 9: Italy: Consumer price index for selected product categories, 2002-07
- Channels of distribution
Sector Size and Forecast
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- Key findings
- Economic outlook
- Retail prospects
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- Figure 10: Italy: Retail sales, 2003-12
- Recent trends in Italian clothing retail
- Enterprise data
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- Figure 11: Italy: Clothing retailers, enterprise numbers, 2001-05
Retail Competitor Analysis
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- Key findings
- Strong domestic presence
- Flying the nest
- Benetton’s recovery only temporary?
- Foreign players beginning to make inroads
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- Figure 12: Italy: Leading players in the clothing sector, 2007/08
- Market shares and evaluation
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- Figure 13: Italy: Leading clothing specialists’ market shares, 2007
Benetton Group
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- Figure 14: Benetton (Europe): Sales as share of clothing specialists in Europe, 2003-07
- Strategic evaluation
- History
- Financial performance
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- Figure 15: Benetton Group: Group financial performance, 2003-07
- Store portfolio
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- Figure 16: Benetton Group: Outlet data, 2003-07
- Retail offering
- Market positioning
- Product offer
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- Figure 17: Benetton Group: Sales by brand, 2007
- Advertising and marketing
- e-commerce and home shopping
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Bernardi
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- Recent history
- Financial performance
- Store portfolio
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- Figure 18: Bernardi: Italian outlet data, 2002-08
- Retail offering
- Product offer
- e-commerce and home shopping
Diramode
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- Recent history
- Financial performance
- Store portfolio
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- Figure 19: Diramode: Outlet data, 2006
- Retail offering
- Market positioning, products and brands
- Operational issues
- e-commerce and home shopping
Grupo Inditex
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- Figure 20: Grupo Inditex: Sales as share of clothing specialists’ sales in Europe, 2003-07
- Strategic evaluation
- Recent history
- Financial performance
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- Figure 21: Grupo Inditex: Group financial performance – continuing operations, 2003/04-2007/08
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- Figure 22: Grupo Inditex: Sales growth by type, 2003/04-2007/08
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- Figure 23: Grupo Inditex: Estimated sales in key European markets, 2004/05-2007/08
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- Figure 24: Grupo Inditex: Consolidated sales by geographic region, year to January 2004-08
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- Figure 25: Grupo Inditex: Sales performance by fascia, 2003/04-2007/08
- Store portfolio
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- Figure 26: Grupo Inditex: Outlet and country numbers, 2003/04-2007/08
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- Figure 27: Grupo Inditex: Outlet numbers by fascia, 2003/04-2007/08
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- Figure 28: Grupo Inditex: Outlet data by fascia, 2003/04-2007/08
- Figure 29: Grupo Inditex: European outlet numbers by country and fascia, January 2008
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- Figure 30: Grupo Inditex: Breakdown of proportion of company owned and franchise stores, by fascia, 2006-07
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- Figure 31: Grupo Inditex: Expansion plans, 2008
- Retail offering
- Market positioning
- Zara
- Massimo Dutti
- Bershka
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- Figure 32: Grupo Inditex: Company websites, 2008
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Oviesse
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- Figure 33: Oviesse: Sales as share of clothing retailers’ sales in Italy, 2003-07
- Recent history
- Financial performance
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- Figure 34: Oviesse: Group financial performance, 2003/04-2007/08
- Store portfolio
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- Figure 35: Oviesse: Outlet data, 2003/04-2007/08
- Retail offering
- Market positioning
- Brands
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- Figure 36: Oviesse: Brands, 2008
- Product offer
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- Figure 37: Oviesse: Breakdown of product offer, 2007/08
- e-commerce and home shopping
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Preca Brummel
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- Figure 38: Preca Brummel: Estimated sales as share of clothing retailers’ sales in Italy, 2003-07
- Recent history
- Financial performance
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- Figure 39: Preca Brummel: Estimated group sales performance, 2003-07
- Store portfolio
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- Figure 40: Preca Brummel: Outlet data, 2006
- Retail offering
- Brands
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- Figure 41: Preca Brummel: Brands, 2007
- e-commerce and home shopping
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