Mature Beauty - UK - September 2009
Mature Beauty - UK - September 2009
Mintel estimates that the over 55s spend in the region of £614 million on haircare, skincare and colour cosmetics. This is the equivalent to £35 per person in 2009. However, innovation in products that target more than the beauty-related age concerns of this demographic could substantially grow this spend.
Mature beauty is an emerging market, yet despite a raft of innovation in anti-ageing products, most cosmetics and toiletries companies tend ...
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Overview

Overview

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Future Opportunities
Market in Brief

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Consumer

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Use of Cosmetics and Toiletries Amongst the Over-55s
Consumer Age-related Beauty Concerns
Consumer Purchase of Cosmetics and Toiletries
Attitudes Towards Cosmetics and Toiletries

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Appendix
Appendix – Use of Cosmetics and Toiletries Amongst the Over-55s
Appendix – Consumer Age-related Beauty Concerns
Appendix – Consumer Purchase of Cosmetics and Toiletries
Appendix – Attitudes Towards Cosmetics and Toiletries